Asana · 17 hours ago
Business Development Representative
Asana is a leading platform for human + AI collaboration, and they are seeking a Business Development Representative to drive strategic growth initiatives within the Enterprise customer segment. The role involves generating pipeline for enterprise account executives, executing multi-threaded engagement strategies, and cultivating value-driven conversations with high-level personas.
CollaborationEnterprise SoftwareSaaSSoftwareTask Management
Responsibilities
Generate pipeline for enterprise account executives through persistent, high-volume outreach and create customized messaging to drive qualified opportunities and account expansion
Leverage a multi-channel outbound prospecting approach (outbound calling, email, LinkedIn Outreach etc.), developing and refining team sequences, templates, and messaging to build a repeatable, scalable process
Cultivate value-driven conversations with Director and VP-level personas across complex cross-functional teams and consistently create compelling messaging and events to achieve meeting goals
Develop a territory plan with AE and CSM based on account tier scoring to drive the highest ARR
Proactively update activity metrics, meetings, SQO, and pipeline on a weekly basis. Identify gaps between prospecting inputs and outputs
Effectively execute high-impact trials, meet SLA requirements, and leverage territory heat maps and buyer’s journey to triage target accounts with ABM strategy
Understand Asana use-cases, relevant workflows/processes, and ways that Asana can deliver value
Qualification
Required
At least 6-12 months of Sales or Sales Development experience
Familiarity with sales tools such as Salesforce, Outreach, ZoomInfo, and LinkedIn Navigator to network with potential customers and manage your book of business
Demonstrated success in driving outbound prospecting strategy and process to high-level personas and decision-makers to achieve pipeline goals
Passion for a career in technology and an ability to speak knowledgeably about the industry
Excellent writing and verbal communication skills, with a focus on persuasive messaging and the ability to tailor your communication style to different audiences
Strong collaboration skills, particularly in working with Account Executives and cross-functional teams to drive business outcomes
Clear communication, a deep sense of empathy, and a commitment to integrity
Demonstrated curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
Benefits
Mental health, wellness & fitness benefits
Career coaching & support
Inclusive family building benefits
Long-term savings or retirement plans
In-office culinary options to cater to your dietary preferences
Company
Asana
Asana is a software company that specializes in the fields of work management, productivity, team goals, and project execution.
H1B Sponsorship
Asana has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (47)
2024 (81)
2023 (82)
2022 (93)
2021 (51)
2020 (41)
Funding
Current Stage
Public CompanyTotal Funding
$453.2MKey Investors
Silicon Valley BankManhattan Venture Partners (MVP)Generation Investment Management
2020-09-30IPO
2020-08-15Undisclosed
2020-06-08Debt Financing· $200M
Recent News
2025-12-10
2025-12-09
Company data provided by crunchbase