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Unit · 2 months ago

Go To Market (NY)

New York, NY

Full-time

Onsite

Senior Level

$175K/yr - $225K/yr

6+ years exp

Unit is a market leader in embedded finance, offering ready-to-launch financial services. They are seeking a GTM Strategist to help scale their revenue engine and play a foundational role in shaping the future of embedded finance.

BankingFinanceFinancial ServicesFinTech

Responsibilities

Own the full commercial lifecycle — from sourcing and discovery through solution design, negotiation, and close — with a strong bias toward outbound execution and strategic dealcraft

Act as a trusted advisor to founders, CEOs, and product leaders at vertical SaaS and fintech companies, helping them reimagine their product roadmap and monetization strategies through embedded finance

Design and iterate on the sales process and playbook, shaping everything from messaging and qualification criteria to tooling and pipeline infrastructure

Partner cross-functionally with Marketing and Product to develop and test demand generation strategies, customer narratives, and outbound motions

Translate market insights into product direction by delivering structured, high-signal feedback from customer conversations to Product and Engineering teams

Represent Unit in the market by leading prospect briefings, partner sessions, and speaking at key industry events and ecosystem gatherings

Qualification

B2B sales experienceConsultative sellingCross-functional collaborationFintech knowledgeStorytelling skillsInfluencing skillsCuriosityCommunication skillsOwnership mindset

Required

6–8 years of experience in a consultative B2B sales, founder, or strategic advisory role (e.g. investment banking, private equity, consulting, or GTM at an early-stage startup)

Proven ability to work cross-functionally, influence without authority, and operate with ownership in ambiguous situations

Excellent storytelling and communication skills—you can simplify technical ideas and tailor them to diverse stakeholders

Deep curiosity about fintech and excitement about how infrastructure businesses can reshape industries