Consumer Bank Marketing Retention Lead Vice President jobs in United States
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JPMorganChase · 2 months ago

Consumer Bank Marketing Retention Lead Vice President

JPMorganChase is seeking a Consumer Bank Marketing Retention Lead Vice President to drive innovative strategies for customer loyalty and retention. This role involves designing targeted retention campaigns and leveraging data-driven insights to enhance customer engagement and reduce attrition.

Asset ManagementBankingFinancial Services
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Growth Opportunities
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H1B Sponsor Likelynote

Responsibilities

Design and implement comprehensive retention strategies to improve customer loyalty and reduce churn across consumer banking products
Lead the creation, execution, and optimization of multi-channel marketing campaigns focused on customer retention, including email, direct mail, digital, and in-branch initiatives
Analyze customer data and feedback to identify at-risk segments, understand drivers of attrition, and uncover opportunities for engagement
Work closely with product, analytics, digital, and customer experience teams to align retention efforts with broader business objectives
Establish KPIs and regularly report on the effectiveness of retention programs, making data-driven recommendations for improvement
Develop targeted messaging and offers based on customer segments, behaviors, and lifecycle stages

Qualification

Digital conversion strategiesMarketing experienceAnalytical skillsMicrosoft ExcelMicrosoft Power PointPlanning skillsProblem solvingTeam playerPresentation skills

Required

4 year degree in Marketing, Advertising, Analytics or Finance
7+ years of marketing experience with expertise in digital conversion strategies and innovation
Excels at managing multiple initiatives simultaneously within tight deadlines
Strong analytical, problem solving and planning skills
Develops strong partnerships; recognized as a team player
Proven ability to take initiative, influence others, and achieve results
Skilled and comfortable at working in a highly matrixed organization
Comfortable with continuously changing priorities
Excellent written and verbal presentation skills
Highly proficient in Microsoft Excel and Power Point

Company

JPMorganChase

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With a history tracing its roots to 1799 in New York City, JPMorganChase is one of the world's oldest, largest, and best-known financial institutions—carrying forth the innovative spirit of our heritage firms in global operations across 100 markets.

H1B Sponsorship

JPMorganChase has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3471)
2024 (3469)
2023 (3395)
2022 (3594)
2021 (2515)
2020 (2495)

Funding

Current Stage
Public Company
Total Funding
unknown
1998-02-01IPO

Leadership Team

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Allison Beer
CEO of Card Services and Connected Commerce
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Dan Mendelson
CEO, Morgan Health
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Company data provided by crunchbase