Koniag Government Services · 6 days ago
Content Strategy Lead
Washington, DC
Full-time
Onsite
Senior Level
5+ years expKoniag Government Services is a corporation dedicated to supporting federal government agencies through professional services and operational management. They are seeking a Content Strategy Lead to develop and execute comprehensive content strategies for government clients, focusing on user experience and content organization.
EnterpriseGovernmentProfessional Services
No H1B
Security Clearance Required
Responsibilities
Design and implement comprehensive content strategies across multiple channels for diverse audiences
Develop and maintain information architecture for websites with 2,000+ content pieces, ensuring optimal organization and accessibility
Create and enforce content governance policies, editorial guidelines, and style standards
Lead content audits, gap analyses, and content mapping exercises to identify opportunities for improvement
Collaborate with UX designers to ensure content strategy aligns with user experience principles and objectives
Manage the content lifecycle from planning and creation through publication, maintenance, and archiving
Develop and execute social media strategies that effectively represent the brand voice and engage target audiences
Analyze content performance metrics and user behavior data to inform strategic decisions and optimize content
Coordinate with subject matter experts to ensure technical accuracy and compliance with regulatory requirements
Create and maintain content calendars and workflows to ensure timely delivery of high-quality content
Develop personas and user journey maps to guide content creation and distribution efforts
Lead or participate in stakeholder interviews, user research, and content testing activities
Train and mentor content creators on best practices, editorial standards, and brand guidelines
Collaborate with multiple external partners to align content initiatives and messaging
Stay current with industry trends, best practices, and emerging technologies in content strategy
Qualification
Required
Demonstrated ability to represent tone and voice for a brand and uphold editorial standards of style
Proven ability to coordinate medium to long-term content strategy through multiple channels to diverse audiences
Strong analytical skills with the ability to aggregate and act on data from multiple sources
Excellent interpersonal skills with a track record of successful collaboration with multiple external partners
Clear and diplomatic oral and written communication abilities
Proficiency in content management systems (CMS) and digital asset management tools
Knowledge of SEO principles and best practices
Understanding of content accessibility guidelines and requirements
Experience with content strategy documentation (content models, taxonomies, workflows)
Ability to translate complex information into clear, engaging content
Project management skills to coordinate multiple content initiatives simultaneously
Knowledge of content governance frameworks and implementation approaches
Proficiency with analytics platforms and data visualization tools
Adaptability to change priorities and requirements
Ability to obtain and maintain required security clearances
Bachelor's Degree from an accredited university/college in Communications, English, Journalism, Marketing, Information Design, or related field
Minimum of five years of experience in content strategy or related roles
At least two years of experience engaged in high-level content organization and information architecture for a website with 2,000+ pieces of content
Two years of experience engaged in various aspects of user experience design
Professional social media management experience
Experience working with human services or public health organizations, with preference for early childhood service delivery experience
Preferred
Master's degree in a relevant field
Proficient in Spanish
Project Management Professional (PMP) certified
Certified and experienced in Agile methodologies
At least five years of experience as staff in a Head Start program
Certifications in content strategy, UX design, or related areas
Experience working with federal agencies and understanding of government communications requirements
Knowledge of early childhood development programs, policies, and communications needs
Experience with multilingual content strategy and localization
Familiarity with personalization and marketing automation technologies
Background in change management and organizational communications
Experience with video content strategy and production
Knowledge of Section 508 compliance and WCAG accessibility standards
Experience with content migration and re-platforming initiatives
Proficiency with design and prototyping tools (Adobe Creative Suite, Figma, etc.)
Experience in conducting content-focused usability testing
Background in behavioral science or psychology as applied to communications
Benefits
Health, dental and vision insurance
401K with company matching
Flexible spending accounts
Paid holidays
Three weeks paid time off
Company
Koniag Government Services
Koniag Government Services is a Professional Services and Operational Management to Federal Government.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Kevin Wideman
Chief Executive Officer
Jack Wise
SVP Business Development Lifecycle
Recent News
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