Walmart Canada · 3 months ago
Manager, Campaign Management - Sam's Club Member Access Platform (MAP)
Walmart Canada is seeking a Manager for their Campaign Management team within the Sam's Club Member Access Platform (MAP). The role involves driving the success of digital advertising campaigns, overseeing the full campaign lifecycle, and ensuring alignment with supplier goals and broader marketing strategies.
DeliveryRetailShopping
Responsibilities
Plan and optimize campaigns: Manage managed-service and self-service campaigns, leveraging both upper-funnel (brand awareness) and lower-funnel (conversion) tactics
Develop strategy: Build data-driven media plans that deliver measurable business impact
Ensure flawless execution: Oversee trafficking, QA, creative delivery, pacing, and performance across channels
Analyze and report: Define success metrics, measure outcomes, and collaborate with Analytics to surface insights and optimizations
Partner cross-functionally: Work closely with Account Management, Analytics, and Media Partners to ensure seamless delivery
Drive client success: Build trusted relationships by providing proactive campaign insights, performance updates, and new growth opportunities
Lead daily operations: Manage campaign maintenance, troubleshooting, financial tracking, and reporting accuracy
Qualification
Required
3+ years of experience in digital campaign management, bid optimization, or media operations across display, video, and social platforms
Deep knowledge of ad tech, including DSPs, ad servers, and 3rd-party verification tools (DoubleVerify, IAS, MOAT, DCM, Google Ads Manager)
Fluent in media math (CPM, CPC, ROAS) and confident using Excel, Salesforce, Appian, and Tableau for campaign reporting and insights
Excel at cross-functional collaboration, managing complex workflows, and communicating clearly with clients and partners
Understand the business side of advertising — financial metrics, ROI, budgeting, and the analytics that drive better decisions
Can translate data into storytelling, using insights to inspire smarter media strategies and stronger partnerships
Thrive in fast-paced, dynamic environments, balancing creative problem-solving with structured execution
Benefits
Health benefits include medical, vision and dental coverage.
Financial benefits include 401(k), stock purchase and company-paid life insurance.
Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.
Company
Walmart Canada
Walmart Canada is a subsidiary of Walmart that operates a chain of more than 400 stores nationwide. It is a sub-organization of Walmart.
Funding
Current Stage
Late StageRecent News
Canada NewsWire
2025-12-18
Canada NewsWire
2025-12-03
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