Regional Leader of Marketing - Denver jobs in United States
cer-icon
Apply on Employer Site
company-logo

Raising Cane's Chicken Fingers · 2 weeks ago

Regional Leader of Marketing - Denver

Raising Cane's Chicken Fingers is a rapidly growing restaurant brand known for its exceptional chicken finger meals and strong company culture. The Regional Leader of Marketing is responsible for managing Area Leaders of Marketing, developing and executing marketing plans, and ensuring alignment with regional business goals while fostering a collaborative team environment.

Food and BeverageRestaurants
check
Culture & Values

Responsibilities

Recruits, hires, and trains exceptional Area Leaders of Marketing within their region
Manages a dynamic team of marketers, fostering collaborative and innovative team dynamics
Supports the individual development of all ALM’s within their region with continued training and development in identified growth areas
Acts as the regional level expert in marketing by working with the Regional Business Unit team to set regional-level goals and ensuring alignment and communication on all marketing-related initiatives
Develops and executes regional-level marketing plans annually, re-evaluating quarterly
Supports Area Leaders of Marketing with the development of restaurant and market-level marketing plans by brainstorming ideas, coaching on plan development, and reviewing and providing feedback on plans
Supports ALMs with the sponsorship process, including planning, negotiation, and partnership management, ensuring the approved sponsorship process is followed and maximized for the greatest benefit
Leads the sponsorship process for all high-profile sponsorships
Ensures all restaurants and markets have marketing support and acts as backup for any support gaps
Supports ALMs with on- and off-site market-level activities that support the brand and local community
Spends time in-person with ALMs, supporting their activities, restaurant visits, community partner outreach, and relationship building
Leads the planning and execution for high-profile new restaurant opening marketing plans and activities
Supports ALMs with new restaurant opening marketing planning and execution, including marketing plan development, pre-canvassing activities, on-site support for pre-opening and opening days activities, and post-opening marketing support
Enforces Raising Cane’s brand standards and marketing philosophies and ensures ALMs full understanding and adherence
Leads the development regional-level reporting and assists ALMs with weekly, monthly, and quarterly reporting
Collaborates with the RSO to influence the evolution of programs, systems, and processes
Works directly with RSO teams, to ensure the successful rollout of new campaigns, programs, initiatives, and tools, and leads the gathering of feedback to provide for continuous improvements
Supports activations and activities planned at the support office level as needed, along with ALMs

Qualification

Marketing experienceField marketing experienceSponsorship negotiationPeople managementMicrosoft proficiencyOrganizedFlexibleDetail-orientedCommunicationSelf-driven

Required

8+ years of marketing experience; previous experience leading and directing a team preferred
Field marketing experience in a multi-unit restaurant or retail environment
Strong people management skills, with a proven record of leading, coaching, and developing a team
Knowledge and experience in planning and negotiating sponsorships, including establishing new relationships, negotiating contracts, managing relationships, implementing assets, and assessing impact
Detail-oriented, organized, and able to manage multiple priorities that may be constantly changing
Self-driven, flexible, and highly energetic with strong written and verbal communication skills
Able to work effectively and efficiently both independently and collaboratively
Microsoft proficient: Excel, PowerPoint, Outlook and Word
Able to travel up to 80% within the designated area and required to live within the assigned area
Able to work nonstandard hours, including nights and weekends, to support events and activities that support that promote the brand and restaurants within the market
Bachelor's degree required (Marketing & Communications degree preferred) or relevant experience in a field marketing role

Benefits

Performance bonus
Discretionary awards
Full range of medical, financial, and/or other benefits
401(k) eligibility
Various paid time off benefits, such as vacation, sick time, and parental leave

Company

Raising Cane's Chicken Fingers

company-logo
Raising Cane's Chicken Fingers is a fast-food restaurant chain specializing in chicken fingers,

Funding

Current Stage
Late Stage

Leadership Team

leader-logo
Mike Andrews
Chief Financial Officer
linkedin
leader-logo
Andrew Potter
Managing Partner
linkedin
Company data provided by crunchbase