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Woodward Communications, Inc. · 2 months ago

ACCOUNT EXECUTIVE OUTSIDE SALES

Platteville, WI

Full-time

Onsite

Entry Level

1+ years exp

Woodward Communications, Inc. is seeking an Outside Sales Account Executive to drive advertising and marketing services to new and existing accounts. The role involves prospecting for new clients, generating revenue through various advertising mediums, and collaborating with other departments to enhance productivity and service delivery.

Media and Entertainment

Work & Life Balance

Responsibilities

Prospect for, sell and provide advertising and marketing services to new and existing accounts in person, by mail, and by telephone

Prepare advertising for input into production

Generate revenue from Run of Paper (ROP) advertising, digital advertising, preprints, we-prints, cross-selling, in-person and virtual events and special sections and features

Identify key accounts for whom to develop marketing proposals

Function as an active participant in helping the department achieve its goal through participative management and teamwork

Generate revenue from company products to meet or exceed departmental goals

Sell and service existing accounts

Prospect for new accounts by cold-calling, telemarketing, use of special promotions and other means

Assist customers in the development of their advertising plans, including graphics and layout ideas

Meet deadlines for advertising copy

Work together with colleagues from other departments to improve efficiency and enhance productivity and profit

Maintain current and complete information on accounts

Ensure that all advertising is published in accordance with WCI’s established rates, contract’s, policies, standards of acceptance, federal, state and local laws

Follow established credit policies

Assist with counter and telephone customers as needed

Assist in territory coverage as needed

Assist in the research and development of special sections and public relations promotions

Utilize company marketing tools to generate revenue

Prepare presentations for customers and prospect for advertising/inserts, preprints and other special sections

Suggest and initiate ideas for improvements on current methods and procedures to enhance the efficient operation of the department and the overall operation

Maintain a 'customer comes first' environment with proactive commitment to internal and external customer service

Actively participate in the Great Game of Business

Participate in company training programs

Other job-related duties as assigned

Qualification

Advertising salesMarketing proposalsCustomer serviceSales objections handlingListening skillsEffective communicationTime managementDetail-orientedCreative thinking

Required

Self-motivated, positive and resourceful

Shows enthusiasm for the business

Perform responsibly with little supervision

Practice discretion and preserve confidentiality of customers, advertisers, and the company

Present a positive and professional image to the public

Behave in a manner consistent with the values of Woodward Communications, Inc., as expressed through the vision, mission, core values and ESOP culture

Maintain a valid drivers' license

Communicate effectively and persuasively

Good listening skills

Ability to interpret verbal and non-verbal language

Demonstrate strong English and spelling skills

Logical, detail-oriented and creative

Analyze information and handle sales objections

Good time management skills

College degree or equivalent successful career track with a minimum of one year in advertising, sales, marketing or business

Company

Woodward Communications, Inc.

As a growing employee-owned company of diversified and innovative businesses, we deliver customer value through our people, portfolio, pace and planning.

Founded in 1836

Dubuque, Iowa, USA

501-1000 employees