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Front Row · 2 months ago

Sales Development Representative - Corporate

New York, NY

Full-time

Hybrid

Mid Level

$70K/yr - $80K/yr

3+ years exp

Front Row is a company that partners with leading brands to accelerate their ecommerce growth. The Sales Development Representative will drive efficiency and consistency across pipeline creation, supporting lead generation efforts and ensuring effective qualification and nurturing of leads.

Marketing

Responsibilities

Standardize best practices for lead qualification and handoff across Amazon-focused opportunities (1P, 3P, and Advertising in US and EU)

Monitor funnel progression and prevent leakage between stages. Ensure warm introductions from Fractional Referrers are captured, tracked, and advanced into Amazon pipeline opportunities

Equip Outbound Lead Generators with prospect research, messaging frameworks, objection-handling tools, and whitespace analysis tailored to Amazon services

Provide Fractional Referrers with research, CRM follow-up, and meeting prep to maximize the impact of their introductions into Amazon networks

Partner with marketing to align case studies, thought leadership, and Amazon-focused content with sales motions

Track whitespace in Amazon categories and accounts and activate outbound teams to pursue them

Deliver insights on category coverage, competitive positioning, and pipeline velocity in Amazon US and EU markets

Analyze funnel metrics such as conversion rates, velocity, and drop-offs and recommend improvements

Champion adoption of CRM and sales automation tools across Central GTM

Implement frameworks for lead scoring, nurturing, and pipeline tracking for Amazon opportunities

Maintain clean CRM records, dashboards, and reporting for CRO and VP visibility, with Amazon pipeline highlighted as a core metric

Qualification

Sales enablementAmazon business modelsCRM experienceAmazon AdvertisingData-driven insightsCommunicatorProactiveCollaborative

Required

3-5 years of experience in sales enablement, sales development, or sales operations in an agency, consultancy, SaaS, or Amazon/retail-focused environment

Strong understanding of Amazon business models, including trade-offs between 1P, 3P, and Distribution

Knowledge of Amazon Advertising and its role in driving growth across 1P and 3P models

Familiarity with EU market dynamics and the nuances of 1P management across regions

Data-driven operator with experience in CRM (HubSpot, Salesforce, or equivalent) and sales automation platforms (SalesLoft, Apollo, LinkedIn Navigator)

Excellent written and verbal communicator with the ability to support senior sellers and fractional contributors

Proven ability to scale processes in high-growth, fast-evolving environments

Collaborative, entrepreneurial, and proactive with a bias toward measurable outcomes