KREWE · 3 months ago
Vice President of Retail
New York, NY
Full-time
Onsite
Director/Executive
$200K/yr - $200K/yr
12+ years expKREWE is an independent, high-fashion eyewear brand rooted in the vibrant culture of New Orleans, with headquarters in both New Orleans and New York City. The VP of Retail will lead KREWE’s in-person retail business, overseeing all aspects of retail operations, expansion strategy, and guest experience across multiple locations.
E-CommerceFashionInformation TechnologyRetailWeb Design
Responsibilities
Serve as an executive leader and culture carrier, fostering a high-performing, accountable, and guest-centric team
Build and maintain a high-performing environment of learning, development, and expansive growth to deliver exceptional guest experiences and measurable business results
Lead, mentor, and develop retail organization to ensure alignment with KREWE’s brand vision, values, and performance standards
Define and own KREWE’s long-term retail roadmap, including market prioritization, site selection, lease negotiations, and retail development execution
Analyze market trends, customer insights, and competitive dynamics to inform expansion priorities, location strategy, and ongoing store performance
Develop and execute sales and guest experience strategies that align with brand goals and financial targets
Partner with internal stakeholders and external partners (e.g., brokers, landlords, architects, designers, contractors) to deliver successful store openings and expansions
Set strategy and oversee P&L management to ensure stores deliver against KPIs, revenue, profitability, and operational excellence
Implement programs that drive foot traffic, conversion, ATV and repeat customers to optimize performance
Develop and monitor performance dashboards, KPIs, and reports to enable fast, data-driven decisions that improve outcomes across the footprint
Drive consistency in operations, compliance, policies, and guest experience across all retail touchpoints
Champion and continuously evolve the KREWE Guest Experience to set new standards of service
Ensure brand, visual, and experiential standards are consistently upheld across all stores
Strengthen community and customer engagement that drive brand loyalty
Partner with Marketing, Planning, Operations, and Digital to create a seamless omnichannel experience
Collaborate with Finance on budgeting, forecasting, and performance reporting to ensure disciplined, profitable growth
Partner with HR to recruit, train, and develop a best-in-class retail organization, reinforcing KREWE’s culture and values
Qualification
Required
12+ years in luxury or specialty retail leadership, with 5+ years in an executive role
Proven track record scaling multi-unit, multi-market retail operations with P&L ownership
Experience developing and executing retail expansion strategies, including market prioritization, site selection, lease negotiations and retail development
Strong track record of delivering profitable growth while maintaining brand integrity and guest experience excellence
Experience with omni-channel environments and integrating physical + digital customer journeys
Sharp attention to detail with uncompromising visual and brand standards
Strong executive presence with the ability to collaborate cross-functionally and influence at the senior leadership level
Preferred
Experience with independent, design-led brands strongly preferred
Benefits
Competitive wage
Group health plans: health, vision and dental insurance
Welfare benefits: life, ad&d, supplemental voluntary coverage
FSA Plan & HSA Program
401(K) Investment Options
Adoption Assistance, EAP, Commuter Benefits
Paid Parental Leave
Quarterly Cultural Spend
Ongoing Training and Development, an Educational Allowance
10 paid holidays and Paid Time Off accrual
KREWE employee quarterly frame allowance (of course!)
Company
KREWE
KREWE is an independent high-fashion eyewear company inspired by the creativity and spirit of New Orleans, our hometown.
51-200 employees
Funding
Current Stage
Growth StageRecent News
2025-09-19
New Orleans CityBusiness
2022-10-07
Company data provided by crunchbase