Madrigal Pharmaceuticals · 1 month ago
Senior Product Manager, HCP Marketing
Madrigal Pharmaceuticals is a biopharmaceutical company focused on delivering novel therapeutics for metabolic dysfunction-associated steatohepatitis (MASH). The Senior Product Manager, HCP Marketing will play a crucial role in the US Marketing team, overseeing HCP-directed media and non-personal promotion efforts to support the launch and growth of Rezdiffra.
BiopharmaBiotechnologyMedical DevicePharmaceutical
Responsibilities
Support HCP-directed media and non-personal promotion efforts for branded and unbranded tactics and efforts including strategy, planning, asset development, tactical execution, metrics/KPIs, and driving innovation (programmatic, print, SEO/SEM, endemic display, emails, social, etc.) Support the deployment and creation (where needed) of NPP promotional tactics to enable an integrated, multichannel ecosystem supporting branded and unbranded campaign directed towards HCPs to drive education and impact
Help shape tactical recommendations and solutions that deliver on strategy and drive performance while meeting all FDA regulations and standards
Support reporting and analytic efforts to assess NPP/media performance and drive on-going optimizations
Effectively collaborate to ensure alignment and success with cross-functional partners including PRC/MLR, market research, analytics, IT, medical affairs, regulatory, legal, compliance, field, etc
Help manage agency partners for tactical planning/ execution, content development, manage budget, and evaluate tactical performance to ensure appropriate resource allocation and timely delivery within financial constraints
Support marketing and commercial field teams as needed
This is not a comprehensive listing of job functions. Responsibilities may change based on evolving brand/business needs
Qualification
Required
Motivated and agile self-starter with a business owner mindset
Solution-oriented marketer who can operate in a fast-paced environment and areas of ambiguity
Keen attention to detail with ability to still see the big picture
Proven agency management skills
Proven ability to drive execution and impact across several workstreams simultaneously
Excellent project management skills (prioritization, timelines, budget, communication, etc.)
Strong analytical skills and ability to triangulate information (connect the dots)
Capability to translate insights into actionable strategies and tactics
Superb communication, demonstrated interpersonal skills and cross-functional partnering skillsets
Driven to succeed and develop professionally
Travel is required – up to 25% of the time (including weekends as needed)
Required to be in office 3 days per week (Conshohocken, PA or Waltham, MA)
Bachelor's Degree, MBA or Masters preferred
7+ years of experience with 4+ years in biopharmaceutical commercial space; sales, marketing, strategy, etc
3+ years of HCP marketing experience (required)
Robust experience in digital / non-personal promotion (required)
Experience across several channels, stakeholders, disease states, and business models (required)
At least 1 specialty launch in the past 5 years (required); subpart H experience is a plus
Experience in smaller company (or team) environment is a plus
Benefits
Equity
Flexible paid time off
Medical
Dental
Vision and life/disability insurance
401(k) offerings (i.e., traditional, Roth, and employer match)
Supplemental life insurance
Legal services
Mental health benefits through our Employee Assistance Program for employees and their family
Company
Madrigal Pharmaceuticals
Madrigal Pharmaceuticals is a biopharmaceutical company developing therapeutics for the treatment of cardiovascular-metabolic diseases.
H1B Sponsorship
Madrigal Pharmaceuticals has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (1)
Funding
Current Stage
Public CompanyTotal Funding
$1.94BKey Investors
Blue OwlHercules Capital
2025-07-22Post Ipo Debt· $350M
2024-03-18Post Ipo Equity· $690M
2023-09-28Post Ipo Equity· $500M
Recent News
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