Sr. Product Marketing Manager MSP jobs in United States
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NinjaOne · 2 months ago

Sr. Product Marketing Manager MSP

NinjaOne is a company focused on automating IT processes for enhanced visibility and control over endpoints. The Sr. Product Marketing Manager for the MSP Segment will lead go-to-market strategies, collaborating with cross-functional teams to drive awareness and revenue growth for NinjaOne's services aimed at Managed Service Providers.

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Growth Opportunities
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Responsibilities

Act as the voice of the MSP market within NinjaOne—grounding messaging in real-world partner needs, competitive insights, and emerging industry trends
Collaborate with Product and Upstream PMM to translate technical capabilities into clear, differentiated value propositions for MSPs
Partner with the MSP Segment Leader to ensure all marketing programs are intentional, consistent, and outcome-driven for the MSP audience
Identify opportunities to evolve NinjaOne’s MSP solutions, pricing bundles, and positioning to align with market trends
Lead GTM strategy for MSP-focused launches, partnering with Product, Sales, and Marketing to drive awareness and adoption
Build messaging and tools that help both direct sales and partner-facing teams articulate NinjaOne’s differentiated value in the MSP market
Partner with the Head of MSP partnerships and Sales Enablement to deliver joint workshops, webinars, and training that help MSPs sell more effectively and deepen their client relationships
Create MSP-focused enablement content: pitch decks, solution guides, competitive battlecards, objection-handling tools, and customer stories
Simplify complex product features and market trends into clear, actionable insights, ensuring both internal teams and customers easily understand the value of our MSP-focused solutions
Deliver training and ongoing support for the sales team to ensure alignment with key MSP messaging and positioning
Build and maintain tools that help articulate product value, including case studies and testimonials from MSP customers
Develop and maintain MSP case studies, testimonials, and reference stories that highlight measurable business outcomes
Help position NinjaOne as the most trusted platform for modern MSPs, driving narrative ownership through strategic storytelling and thought leadership
Contribute to industry content (e.g., whitepapers, reports, webinars, community panels) alongside the Head of MSP Partnerships and MSP Segment Leader
Represent NinjaOne at key MSP industry events and in analyst briefings, podcasts, or panels
Cultivate relationships with MSP influencers and partners to strengthen NinjaOne’s credibility and brand in the MSP ecosystem
Monitor market dynamics, competitive trends, and partner feedback to refine positioning and campaign strategy
Track and report performance of MSP-focused launches and initiatives, tying results to pipeline and revenue impact
Maintain and optimize messaging frameworks, campaign BOMs, and enablement tools to ensure consistency across teams and regions
Partner with Revenue Orchestration, Demand Gen, and Segment Marketing to ensure integrated reporting and learning loops
Tech-Savvy: You are well-versed in using essential tools like Microsoft, Confluence, Highspot, Salesloft, Pardot, Zoom, Asana, and Salesforce
Other duties as needed

Qualification

Product MarketingMSP KnowledgeGo-to-Market StrategySales EnablementData-Driven Decision MakingAnalytical SkillsCoachingSupportMarket ResearchTechnical TranslationContent CreationThought LeadershipFluency in GermanFluency in FrenchFluency in JapaneseCross-Functional CollaborationPresentation SkillsRelationship BuildingProject Management

Required

5+ years of experience in product marketing, particularly in B2B software, IT management, or MSP-focused technology
Over 3 years spent in the MSP space with a strong understanding of its business model, challenges, and buyer personas
Experience crafting compelling messaging and executing go-to-market strategies
Strong presentation skills and experience delivering impactful presentations to all levels
Collaboration with sales enablement, content creation, and demand generation teams, with a particular strength in demand generation
Ability to translate complex technical concepts into clear, accessible messaging
Experience managing cross-functional projects in dynamic environments
Data-driven decision-making supported by strong analytical background and market research experience
Ability to build and scale processes ensuring they are streamlined and efficient
Natural inclination to coach and support both sales and customer teams with patience and empathy
Excitement for helping others understand the intricacies of the MSP world and belief in the power of relationship-building to drive success
Recognized as a thought leader in the MSP space with a history of using market influence to elevate both the company and oneself
Tech-savvy with essential tools like Microsoft, Confluence, Highspot, Salesloft, Pardot, Zoom, Asana, and Salesforce

Preferred

Professionally fluent in German, French, or Japanese

Benefits

Medical, dental, and vision insurance
401(k) plan
Unlimited PTO
Life insurance coverage

Company

NinjaOne

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NinjaOne serves as an IT platform for endpoint management that enhances productivity, minimizes risks, and lowers overall IT expenses.

Funding

Current Stage
Late Stage
Total Funding
$761.5M
Key Investors
ICONIQ GrowthSummit Partners
2025-02-24Series C· $500M
2024-02-06Series C· $231.5M
2020-03-12Series Unknown· $30M

Leadership Team

E
Eric Herrera
Co-Founder & VP Sales
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C
Christopher Matarese
Founder, President, and Chief Financial Officer
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Company data provided by crunchbase