Prestige Consumer Healthcare · 21 hours ago
Brand Manager II - Cold & Cough
NYC Metro Area
Full-time
Hybrid
Mid, Senior Level
$155K/yr - $165K/yr
5+ years expPrestige Consumer Healthcare is a company that focuses on product innovation and quality in the over-the-counter healthcare and women’s health categories. The Brand Manager II will lead and manage consumer over-the-counter personal healthcare brands, developing brand plans, managing programs, and utilizing consumer insights for product innovation.
Health CareMedicalPersonal HealthPharmaceutical
No H1B
U.S. Citizen Only
Responsibilities
Develop a plan that achieves company targets. This will include, but is not limited to, advertising, program/promotions, and research. Must be able to work collaboratively with agencies/vendors and internal resources to drive superior market results
Manage the day-to-day logistics of the brand programs, owning timeline management, budget, and program analysis
Utilize consumer-driven insights to drive long-term growth of the brands; translate insights into profitable product innovations; develop selling proposition and sufficient launch support plans to retail
Provide consumption-based data analysis for the brand; provide insight and support to the enterprise to better understand market trends and dynamics; identify opportunities in markets where there are unmet needs
Work with sales, demand planning, and contract vendors to generate accurate volume forecasts; deliver results for the brand level P&L focusing on net sales and brand contribution
Provide the sales organization with presentation materials for retailer presentations using category management best practices
Supervise assigned assistant brand manager(s), associate brand manager(s) and/or Marketing Coordinators
Qualification
Required
Bachelor's degree or MBA in Marketing, or equivalent work experience
Minimum 5 years of related work experience
Strategic Leadership - ability to drive both short and long-term brand growth and profitability
Analytical - ability to convert analysis into insights, sustainable strategies, and actionable plans
Superior critical thinking and problem solving - resourceful at achieving objectives/ results despite obstacles. Able to sort through complex data to identify the core issues and develop a plan of action to resolve them
Strong communication and influence skills – clear, concise, and persuasive in style. Leads thinking of both marketing and cross-functional counterparts and agencies. Ability to build strong relationships with agency, cross-functional teams, and vendors
Energized by an entrepreneurial environment – not afraid to do things themselves to get things done. Comfortable making decisions with limited information and resources. Self-reliant/proactive and has a pioneering spirit. Takes initiative and follows-through on commitments to achieve results
Familiarity with Company sales and merchandising standards, policies and procedures, and competitive position. Knowledge of the industry
Strong interpersonal and public relations skills. Excellent sales abilities. Good organizational and problem-solving skills
Excellent supervisory and leadership abilities
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations
Ability to write reports, business correspondence, and procedure manuals
Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public
Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume
Ability to apply concepts of basic algebra and geometry
Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form
Ability to deal with problems involving several concrete variables in standardized situations
Ability to travel via car, plane, rail
Benefits
20% bonus potential
Company
Prestige Consumer Healthcare
Prestige Consumer Healthcare manufactures and retails digestive, ENT, pain relief, and a wide range of health and personal care products.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Christine Sacco
Chief Financial Officer
Recent News
Prestige Consumer Healthcare Inc.
2025-11-07
2025-11-07
Company data provided by crunchbase