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Spark Foundry · 7 hours ago

Analyst, Commerce

New York, NY

Full-time

Onsite

New Grad, Entry Level

$53K/yr - $77K/yr

Spark Foundry is a global media agency focused on enhancing brand engagement through innovative media strategies. The Commerce Analyst will manage day-to-day Commerce media for assigned brands, ensuring effective campaign development, activation, and performance monitoring.

AdvertisingMarketing

Responsibilities

Gather and analyze keyword, competitive, and level research necessary to build new campaigns

Responsible for gathering necessary data for plan development

Build keyword and product campaigns across retail programs

Responsible for presenting recommendations and applying client feedback to campaign proposal

Upon campaign approval, responsible for building flowchart and loading authorized buys in Prisma

Generate paperwork necessary for purchase authorization and ensure vendor counter signature is received

Primary party responsible for trafficking approved plan for retail partners

Primary party responsible for QA of all campaign components prior to launch

Monitor and maintain campaign budgets, pacing, and bid adjustments to hit client KPIs

Proactively advocate for campaign adjustments based on performance trends

Monitor campaign performance and competitor landscape

Development and implementation of optimizations and/or testing plans

Pulling and analyzing data to inform campaign reporting and develop strategic insights with clear actionable items

Build clear, concise, and cohesive quantitative analyses inclusive of strong data visualization

Actively participate in client status and reporting calls, including presentation of reporting

Responsible for granular maintenance of monthly billing cycle, including invoice tracking, buy actualization in Prisma, and draft compilation billing for manager approval

Responsible for resolving billing discrepancies in partnership with client strategy and billing reconciliation team

Responsible for learning all relevant tools for reporting, analytics, and competitive analysis

Develop strong working relationship with client teams and partner agencies (where applicable) by helping to create a seamless communications process

Establish professional, productive rapport with sales representatives/media vendors

Demonstrate creativity and agility when problem solving

Work closely with manager to establish priorities and manage workload

Timely delivery of all work

Successful completion of training programs and requisite certifications

Qualification

MS Excel functionsCommerce media experienceAmazon platform knowledgeGoogle AdsMedia math principlesWritten communicationVerbal communicationProject organizationInitiativeCollaboration