PepsiCo · 17 hours ago
Ecommerce Search Analyst - sodastream
New York, NY
Full-time
Onsite
Mid Level
$0/yr - $110K/yr
3+ years expPepsiCo is a leader in the beverage and snack industry, and they are seeking an Ecommerce Search Analyst for their SodaStream North America Digital Commerce team. This role involves executing and optimizing paid search campaigns, partnering with various stakeholders to drive customer and business value, and building reporting solutions to improve the effectiveness of digital commerce efforts.
Brand MarketingFast-Moving Consumer GoodsFood and BeverageManufacturing
Responsibilities
Create & execute paid search campaigns across multiple retailer platforms and SodaStream brands
Track to paid search budgets by platform by brand, analyze campaign data to achieve business goals
Optimize campaigns at regular cadence to hit key KPIs
Identify test and learn opportunities and lead test execution
Optimize more mature search networks such as Amazon and DTC, and grow more nascent areas in other retail sites where the brand is increasing presence
Conduct estimation for annual and monthly budgets
Ensure deployment of best practices across all paid search activities
Proactively seek out new opportunities to grow search campaigns via new ad groups, creative testing, landing page optimizations, enhanced automation tests, and keyword expansion
Present the results to internal stake holders, proactively work with cross-functional teams to build and deliver reporting solutions
Liaise with cross functional teams (Sales, Marketing, DTX, etc.) to build in-depth knowledge of business objectives and product mix to identify growth opportunities on search
Test and measure automation capabilities and include results on a quarterly basis
Qualification
Required
Prior experience with Google ads
Expertise with Microsoft Excel, Word, and PowerPoint is required
3+ years' experience in running paid search campaigns
Preferred
Retailer search platforms like Amazon search (AMS), Walmart, or Target preferred experience a plus
Experience within an agency environment a plus
Prior experience with CPG companies and DTC search experience preferred
Company
PepsiCo
PepsiCo is a food and beverage company.
10001+ employees
H1B Sponsorship
PepsiCo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (50)
2024 (52)
2023 (62)
2022 (61)
2021 (49)
2020 (34)
Funding
Current Stage
Public CompanyTotal Funding
$4BKey Investors
Elliott Management Corp.National Safety Council
2025-09-02Post Ipo Equity· $4B
2024-06-13Grant· $0.02M
2017-12-20IPO
Leadership Team
Alex Carreteiro
CEO PepsiCo Brazil & South Cone (Chile, Arg, Uru, Par) Foods
Mohamed Shelbaya
CEO PepsiCo Middle East & Africa
Recent News
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