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selfpublishing.com · 2 months ago

Content Marketing & SEO Specialist

Austin, TX

Full-time

Onsite

Mid Level

$60K/yr - $80K/yr

SelfPublishing.com is dedicated to helping authors turn their ideas into bestselling books. They are seeking a Content Marketing & SEO Specialist to drive high-intent traffic, boost conversions, and enhance their online presence through effective content strategies and SEO optimizations.

Publishing

Growth Opportunities

Responsibilities

Updating and republishing blog posts to improve user experience and reader engagement (think: consolidating posts, improving CTAs, fixing links, adding visuals, and tightening up copy)

Managing on-page SEO optimizations across existing and new content

Executing technical SEO fixes (broken links, schema, internal linking, 301s, etc.)

Leading backlink acquisition efforts — creating share-worthy content, infographics, and outreach campaigns that grow our domain authority

Publishing new blog content when it supports growth goals — ensuring strong RankMath SEO scores and a smooth publishing process

Continuously improving content quality, readability, and engagement

Adding and updating affiliate links to maximize organic affiliate revenue

Qualification

SEO expertiseContent optimizationTechnical SEOAnalytics toolsBacklink acquisitionWriting skillsAffiliate optimizationContent ROI trackingPassion for publishing