Directive ยท 1 week ago
SEO Strategist (Remote US)
Directive Consulting is the leading B2B performance marketing agency that delivers real revenue. The SEO Strategist plays a crucial role in developing and managing custom strategies for Enterprise clients, focusing on achieving marketing goals through effective communication and project management.
B2BContent MarketingMarketingSEMSEOSocial Media Advertising
Responsibilities
Strategists are responsible for creating custom strategies and implementing best practices for their clients that ultimately result in achieving our NSMs
Strategists will work closely with their Associate Director (AsD) when roadblocks arise that impact their strategy and goal attainment
Strategists display a strong ability to craft creative briefs and compelling content campaigns with a focus on ideation based on competitor and audience insights
Best practices should be used to inform our strategies to ensure our clients are in the best position to exceed their goals
Strategists are responsible for using available data to set goals for clients during their engagement period
All Goals must be approved by the Associate Director (AsD) before the Strategist can present it to their client alongside their Associate Director (AsD)
Strategists are responsible for ensuring that their planned strategy is executed
Use of the project management tool Asana is required
This includes delegating tasks to other team members, such as Specialists, as well as our clients and then ensuring that these tasks are completed in a timely manner
Strategists will ensure they partner with Project Managers to ensure all tasks are created, assigned and due dates are met and communicated to the client
Strategists will work closely with content writers and designers to complete content campaigns for clients on time while also being responsible for ensuring that the quality is up to client standards
Strategists are the main interface between our clients and our team
Strategists are expected to build relationships with our clients that goes beyond just deliverables and get to know them on a human level with the primary goal of being the best consultant for our clients and their business
When proactively communicating with clients we want to ensure we communicate timeline expectations for deliverables, goal attainment progress, and actively use our shared communication channels, such as Slack, to communicate between bi-weekly meetings
When proactively communicating with internal leadership this should include communicating any roadblocks, opportunities for account growth, and any moments of change on clients accounts
Strategists are expected to regularly report to clients the progress and impact of their strategy
In support of this pilar strategists are expected to report on the following cadence:
Bi-weekly meetings with the client
Monthly reports
Quarterly reports
2 Bi-Annual business review presentation
Qualification
Required
A proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building
Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics
Strong Communication skills: comfortable client facing and owning relationships with key stakeholders
Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
Proven organisational, project, and time management skills
Genuine enthusiasm for digital marketing, SEO and Content
Must have agency experience
Must have B2B tech and/or SaaS experience
Benefits
Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
100% employer-paid plan for you and a 50% employer contribution for your dependents
Access to certified therapists through Spring Health, membership to Headspace
Gympass
Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
Traditional and Roth 401(k) with a 3% company match
Annual bonus based on tenure, which scales in total amount over time
Annual Anniversary Trip with peers and executive leadership for fun and entertainment!
Company
Directive
Directive is a B2B and enterprise search marketing agency that companies trust to scale their business.
Funding
Current Stage
Growth StageRecent News
2022-06-21
Company data provided by crunchbase