ORIX Corporation USA · 2 months ago
Senior Associate, Marketing & Communications
New York, NY (230 Park Ave)
Full-time
Hybrid
Mid, Senior Level
$90K/yr - $110K/yr
4+ years expORIX Corporation USA is a leading organization in the real estate sector, and they are seeking a Senior Associate in Marketing & Communications to enhance the company’s brand and visibility. This role involves supporting integrated marketing campaigns, managing projects, and analyzing marketing performance to drive business objectives.
AdvertisingFinancial ServicesVenture Capital
Responsibilities
Support the planning, coordination, and execution of integrated marketing campaigns across owned, earned, and paid channels
Manage marketing projects from inception through completion, ensuring timelines and deliverables are met while coordinating cross-functional teams and maintaining clear communication with stakeholders
Compile and deliver comprehensive reports on marketing performance related to asset class activity
Research and evaluate competitive activity, including website, social media, advertising, and email marketing; develop and maintain a competitive intelligence library where appropriate
Contribute to the ideation and development of tactics that align to business objectives
Track, review, and analyze data-driven insights to spot trends, improve the user journey and the customer experience to help guide campaign effectiveness
Manage sales team requested social tiles (from intake through design and approvals) as well as posts for the engagement committee, community initiatives, and volunteer events
Support HubSpot operations, including managing SBL pricing updates and providing cross-coverage for newsletter execution
Upload content (e.g., new articles, thought leadership, market research) to Lument.com, utilizing tools like Rank Match to optimize SEO
Support sales enablement efforts by creating and optimizing resources that empower the sales team and strengthen client engagement
Other projects and duties as assigned
Qualification
Required
Bachelor's degree in marketing, communications, business administration, or a related field
Minimum 4 years of professional experience in marketing or communications
Strong project management skills with demonstrated success in supporting collaboration and driving efficiencies
Proficient in applying B2B marketing principles, testing strategies and tracking audience action in relation to the industry's long sales cycle
Proficient in digital marketing channels, including social media, email marketing, advertising, and web
Working knowledge of how content marketing, public relations, and events intersect with B2B
Flexibility and ability to work under pressure with tight deadlines and interruptions
Excellent time management skills with a demonstrated ability to meet tight deadlines
Excellent organizational, communication, presentation, and interpersonal skills
Ability to plan, organize, prioritize assignments, and to meet critical and established deadlines
Position may require travel for conferences, interoffice trainings, and meetings
Preferred
Experience with project management and marketing tools (Microsoft Office, Smartsheet, HubSpot, etc.)
Self-starter, metric-driven, strategic thinker with the ability to act as an advocate for innovation
Strong data analysis and presentation skills (pivot tables, dashboards, etc.)
Experience working with a sales-driven organization and supporting sales teams
Experience in the multifamily/commercial real estate finance or investment sales industry
Marketing strategy fundamentals
Digital strategy fundamentals
Experience with campaign development, execution, and performance
Paid media management experience a plus
External agency management a plus
Benefits
Cash bonuses
Long term incentives
Health insurance
Accident and life insurance
Retirement benefits
Competitive vacation policy
Floating personal holidays
Extensive leave options
Annual observed holidays
Infertility coverage
Adoption support
Child and elder care
Fully paid maternity
Generous parental leave benefits
Hybrid working model with a 3 day in-office minimum requirement
Company
ORIX Corporation USA
Established in the U.S. in 1981, ORIX USA has grown organically and through acquisition into the investment and asset management firm we are today.
Founded in 2001Dallas, Texas, USA
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Michael E. Cousins
Chief Financial Officer
Company data provided by crunchbase