KKR · 1 week ago
Senior Product Operations Data Analyst for Marketing
KKR is a leading global investment firm that offers alternative asset management and capital markets solutions. The Senior Product Operations Data Analyst for Marketing will focus on managing and optimizing marketing data assets, collaborating with various teams to ensure data integrity and drive marketing performance through analytics.
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Responsibilities
Design, maintain, and enhance data pipelines connecting Marketo, Salesforce, web analytics, and other marketing systems to Snowflake or centralized data environments
Collaborate across business teams to help translate data requirements to (data) engineering specs, validate ETL logic, and ensure marketing data is structured and modeled for analytics
Create and maintain data dictionaries, source-to-target mappings, and documentation for marketing datasets
Identify correlations between various data sets/sources to design the analytics Marketing data model for KKR
Proactively identify and resolve data issues; establish data validation checks and reconciliation processes
Query, join, and transform large datasets using SQL (and optionally Python/R) to enable campaign, channel, and funnel analysis
Develop and maintain key marketing metrics such as conversion rate, engagement rate, ROI, and lead-to-opportunity ratios
Support creation of multi-touch attribution and funnel models to measure campaign influence across channels
Analyze campaign data to uncover trends, identify performance drivers, and inform targeting and segmentation strategies
Support forecasting of marketing performance and lead flow using historical data and predictive indicators
Serve as the data SME for Marketing Analytics, partnering with the Marketing team to translate business questions into data requirements
Collaborate cross-functionally with the Data Hub, Digital Analytics, and Marketing Operations teams to streamline data availability and integrity
Act as a liaison between marketing and technical teams to ensure consistent metric definitions and business logic
Enable reporting automation and data accessibility by preparing well-structured tables and views
Partner with analysts and stakeholders to interpret results and guide data-driven marketing strategies
Qualification
Required
Expertise in Marketing data management and integration
Experience with data pipelines connecting Marketo, Salesforce, web analytics, and other marketing systems to Snowflake or centralized data environments
Ability to translate data requirements to engineering specs and validate ETL logic
Experience in creating and maintaining data dictionaries, source-to-target mappings, and documentation for marketing datasets
Proficiency in identifying correlations between various data sets/sources to design analytics Marketing data models
Proactive in identifying and resolving data issues; establishing data validation checks and reconciliation processes
Strong SQL skills (and optionally Python/R) for querying, joining, and transforming large datasets
Experience in developing and maintaining key marketing metrics such as conversion rate, engagement rate, ROI, and lead-to-opportunity ratios
Ability to support the creation of multi-touch attribution and funnel models
Experience in analyzing campaign data to uncover trends and inform targeting and segmentation strategies
Ability to support forecasting of marketing performance and lead flow using historical data and predictive indicators
Experience serving as a data SME for Marketing Analytics
Ability to collaborate cross-functionally with Data Hub, Digital Analytics, and Marketing Operations teams
Experience acting as a liaison between marketing and technical teams to ensure consistent metric definitions and business logic
Ability to enable reporting automation and data accessibility by preparing well-structured tables and views
Experience partnering with analysts and stakeholders to interpret results and guide data-driven marketing strategies
Benefits
Discretionary bonus
Company
KKR
KKR is a leading global investment firm that offers alternative asset management as well as capital markets and insurance solutions.
H1B Sponsorship
KKR has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (25)
2024 (13)
2023 (11)
2022 (22)
2021 (8)
2020 (11)
Funding
Current Stage
Public CompanyTotal Funding
$4.28B2025-08-04Post Ipo Debt· $900M
2025-05-20Post Ipo Debt· $550M
2025-03-04Post Ipo Equity· $2.25B
Leadership Team
Recent News
Morningstar.com
2026-01-10
alleywatch.com
2025-12-16
2025-12-12
Company data provided by crunchbase