Muhlenberg College · 2 months ago
Vice President Enrollment Management
Muhlenberg College is a private, residential liberal arts college seeking a strategic and innovative Vice President for Enrollment Management. The role involves crafting and implementing enrollment strategies, providing leadership to the admissions and financial aid teams, and contributing to the college's overall mission of student success and community engagement.
Higher Education
Responsibilities
Create, optimize, and lead innovative recruitment strategies, leveraging the college’s extensive assets and human capital to enroll highly qualified undergraduate students
Build and maintain a Muhlenberg-specific enrollment model integrating industry best practices and the college’s longstanding strengths
Deepen the college’s recruitment efforts within historical areas of strength and expand to new populations and geographic regions where prospective student qualifications align with the college’s distinctive approach and programs
Collaborate with the Office of Communications and Marketing to advance the Muhlenberg brand among target audiences in conjunction with the college’s broader publicity efforts
Collaborate with the Department of Athletics to recruit and enroll student-athletes
Integrate new, data-informed approaches with Muhlenberg’s high-touch recruitment process
Oversee Muhlenberg’s financial aid team, collaboratively developing innovative strategies to meet the needs of students, their families, and the college
Ensure compliance with federal and state laws regulating the awarding of financial aid
Collaborate closely with the Office of Advancement to develop new sources of philanthropic support for scholarships and financial aid
Serve actively and enthusiastically as a member of the college’s senior team, providing subject-matter expertise and contributing to strategic decision making
Oversee the college’s institutional research function, headed by the dean of institutional effectiveness and analytics
Consult and collaborate closely with leadership and recruitment staff in the division of Graduate and Continuing Education
Work across departments and divisions to build support for the college’s enrollment strategy, consensus in its value, excitement in its possibilities, and participation in its execution
Collaboratively reimagine the campus experience for prospective students and their families, from individual tours to large-scale events, evaluating current practice in light of historic successes and the need to meet the needs and expectations of a new generation of students and families
Recruit, mentor, develop, and retain exceptional staff, cultivating the skills of each individual staff member, building on their expertise, and encouraging innovation
Qualification
Required
A deep commitment to the power and possibilities inherent in Muhlenberg's distinctive approach to liberal arts education
A keen understanding of best practices in admissions and financial aid for small, private colleges today as well as the foresight to see how the landscape will change in the coming years
Experience successfully leading complex strategic initiatives and translating high aspirations into achievable and measurable goals and accomplishments
Experience developing data-driven recruitment and financial aid strategies as well as the ability to persuasively and clearly present quantitative information to administrative colleagues, faculty, staff, students, the Board of Trustees, and others
A strong understanding of data analytics, institutional research and reporting, and their importance to institutional growth and success
A genuine interest in connecting with people on behalf of Muhlenberg, whether prospective students and parents, faculty, fellow administrators, or admissions/financial aid staff
The ability to balance high-level strategic thinking with hands-on engagement in daily activities in keeping with Muhlenberg's culture and ethos
Understanding of recruiting adult students to undergraduate and graduate programs
Outstanding communication skills, including the ability to persuasively convey Muhlenberg's academic distinctions and community feeling to a diverse range of audiences through multiple formats (in person, in writing, in marketing materials, via social media, etc.)
Proven ability to develop rapport and work collaboratively with faculty, staff, and peers in leadership to bring forward the best of Muhlenberg in the shared effort of recruiting and retaining students
A readiness to embrace the Muhlenberg community and work collaboratively with its friendly and talented faculty, staff, and students in pursuit of its mission
Benefits
Generous paid time off, including 22 vacation days per year and an extended winter break between Christmas Eve and New Year’s Day
Comprehensive medical, dental, and vision coverage
Paid parental leave
Tuition opportunities at the undergraduate and graduate level
A college fitness center membership
Qualifying employer under the federal government’s Public Service Loan Forgiveness program
Company
Muhlenberg College
Muhlenberg College is a school in Allentown.
Funding
Current Stage
Late StageRecent News
The Philadelphia Inquirer
2025-05-04
GlobeNewswire News Room
2025-01-18
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