Edmund Optics · 3 months ago
Technical Marketing Content Manager
Edmund Optics is seeking a highly organized and strategic Technical Marketing Content Manager to lead the development and execution of their annual technical content plan. This role involves collaborating with various stakeholders to create compelling content that communicates technical value and strengthens the brand position while driving high-quality leads for the business.
Consumer ElectronicsElectronicsManufacturing
Responsibilities
Develop and own the annual technical content plan in alignment with business and marketing objectives
Coordinate with business lines and engineering teams to identify key topics, themes, and priorities
Establish and maintain a content calendar that balances long-form assets, thought leadership, and campaign needs
Partner with subject matter experts, engineers, and product managers to translate complex technical concepts into accessible, high-value content
Oversee creation of technical marketing assets such as white papers, case studies, application notes, blog articles, videos, and webinars
Ensure content is consistently aligned with brand guidelines, technical accuracy, and audience needs
Collaborate with channel owners (digital, social, events, email, sales enablement) to ensure content is effectively leveraged and adapted for each channel
Optimize content usage to maximize impact on brand positioning, lead generation, and customer engagement
Monitor content performance metrics and provide recommendations to improve reach, resonance, and ROI
Act as the primary liaison between marketing, engineering, and business units for content-related initiatives
Provide editorial direction, feedback, and guidance to ensure consistency in tone, technical accuracy, and messaging hierarchy
Support internal processes for content approval, review, and governance
Qualification
Required
Experience developing and executing comprehensive content plans
Skilled in cross-functional collaboration and project management
Familiarity with CMS, CRM, and marketing automation platforms
Background in scientific or engineering disciplines
Experience with SEO and digital content performance measurement
Knowledge of video content, webinars, or other multimedia formats
Strong editorial judgment and ability to coach others in content development
Travel (<5%)
Comply with federal, state, and company policies, procedures, and regulations
5+ years of experience in technical marketing, content management, or product communications in a B2B environment
Strong technical background (preferably in optics, engineering, manufacturing, or related field) with proven ability to simplify complex topics
Benefits
Medical, Dental, and Vision Insurance
Life, AD&D, Short and Long-Term Disability Insurance
Generous Paid Time Off (PTO)
Tuition Reimbursement
401(k) Retirement Plan with Company Match up to 3%
Daycare and Gym Reimbursement
Paid Parental Leave and New Mother Benefits
Training and Development Opportunities
Company
Edmund Optics
Edmund Optics is a leading producer of optics, imaging, and photonics technology.
Funding
Current Stage
Late StageRecent News
EIN Presswire
2025-12-24
Company data provided by crunchbase