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TikTok · 8 hours ago

Product Manager Graduate (TikTok-Product-Content Ecosystem) - 2026 Start (BS/MS)

San Jose, CA

Full-time

Onsite

New Grad, Entry Level

$122K/yr - $246K/yr

TikTok is the leading destination for short-form mobile video, and they are seeking a Product Manager Graduate to join their Content Ecosystem team. The role involves planning and managing IT projects, driving product development, and integrating usability studies and market analysis to enhance user satisfaction.

Content CreatorsContent DiscoveryMedia and EntertainmentSocial MediaVideo

H1B Sponsor Likely

Responsibilities

Plan, initiate, and manage information technology projects for mobile and web-based products and platforms

Lead the ideation, technical development, and launch of innovative tools, platforms, and/or products

Drive product development with teams of world-class engineers and designers, while maintaining team health

Work closely with various teams to drive product vision, define product requirements, coordinate resources from other groups (design, legal, etc.), and guide the team through key milestones

Integrate usability studies, research, and market analysis into product requirements to improve engineer productivity and enhance user satisfaction

Define and analyze metrics that inform the success of products. Identify and track key performance metrics

Maximize efficiency in a constantly evolving environment where the process is fluid and creative solutions are the norm

Qualification

Product managementData analysisTechnical proficiencyProduct designCommunication skills

Required

Bachelor's degree or above

Foundational understanding of product management or product design, demonstrated through coursework, projects, or internships

Experience analyzing data sets as part of academic projects, coursework, or internships, with the ability to draw insights and make data-informed recommendations

Experience gathering and translating requirements through academic group projects or internships, with the ability to contribute to the development of product solutions

Basic technical proficiency with analytical tools, methodologies, and design principles, gained through coursework, projects, or relevant experience

Strong communication skills demonstrated through presentations, group projects, or internships

Preferred

Experience identifying significant opportunities, and driving product vision, strategies and roadmaps in the context of broader organizational strategies and goals

Experience going through a full product life-cycle, integrating customer feedback into product requirements, driving prioritization and pre/post-launch execution

Proven to be enthusiastic and resilient in a constantly evolving environment in which the process is fluid and creative solutions are the norm

Benefits

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

Short-term and long-term disability coverage

Life insurance

Wellbeing benefits

10 paid holidays per year

10 paid sick days per year

17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)

Company

TikTok

Glassdoor3.4

TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.

Founded in 2003

Los Angeles, California, USA

10001+ employees

https://www.tiktok.com

H1B Sponsorship

TikTok has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (979)

2024 (601)

2023 (387)

2022 (322)

2021 (133)

2020 (72)