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The J.M. Smucker Co. · 2 days ago

Digital Packaging Lead

Orrville, OH

Full-time

Hybrid

Mid Level

3+ years exp

The J.M. Smucker Co. is seeking a Digital Packaging Lead to implement QR-enabled packaging solutions in alignment with industry initiatives. This role involves managing the configuration of the SmartLabel program and ensuring compliance with regulations while collaborating with various teams to enhance digital consumer experiences.

ConfectioneryFood and BeverageManufacturing

Responsibilities

Partner with SBA Leadership Teams to develop and execute the company's overall QR code strategy across product lines

Lead end-to-end implementation of QR solutions across all brands

Align QR strategy with regulatory, sustainability, and other Company goals

Facilitate and document exception processes

Monitor and interpret emerging regulations (Louisiana SB 14, California SB 343, GS1 Sunrise 2027, etc.)

Ensure proactive compliance and readiness

Architect QR code lifecycle management and analytics

Integrate QR data with Syndigo MDM/PIM for product content

Serve as the SME for design, generation, and issue resolution of static and/or dynamic codes

Establish and execute testing/quality check procedures for initial implementation as well as regular auditing to confirm proper functionality

Serve as the System Administrator for ScanBuy

Maintain SmartLabel pages for transparency and compliance

Govern updates and regulatory-driven changes

Embed QR requirements into commercialization milestones

Create SOPs and checklists for cross-functional teams

Track QR scan and SmartLabel performance; report KPIs

Translate data into actionable insights for leadership

Partner with Packaging, Regulatory, Legal, Marketing, and IT

Manage vendor relationship with ScanBuy

Develop UAT plans and governance for QR functionality

Deliver onboarding and training for internal teams

Qualification

QR code technologyGS1 standardsSyndigo MDM/PIM integrationDigital solution implementationSmartLabel program managementStakeholder managementVendor coordination