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ezCater · 19 hours ago

Senior Account Based Marketing Strategist (Remote)

United States

Full-time

Remote

Mid, Senior Level

$94K/yr - $141K/yr

5+ years exp

ezCater is the leading food for work technology company in the US, connecting anyone who needs food for their workplace to over 100,000 restaurants nationwide. The Senior Account Based Marketing Strategist is responsible for developing and executing marketing campaigns targeting high-value accounts, collaborating closely with Sales to build qualified pipelines and expand customer engagement.

CateringFood and BeverageHospitalityMarketplace

Growth Opportunities

No H1B

Responsibilities

Own the end-to-end strategy, planning, and execution of ABM campaigns for priority accounts, from discovery to post-mortem

Partner with Sales leadership and AEs to build tailored account plans, buying committee maps, and deal-stage playbooks

Partner with Lifecycle and Performance Marketing to deploy account based orderer campaigns that drive growth within managed accounts

Develop personalized content assets (executive briefs, ROI narratives, microsites, outreach scripts) and select offers relevant to each account’s initiatives

Coordinate outbound with BDRs and AEs, including cadences, meeting kits, event activations, direct mail/gifting, and executive programs

Leverage intent signals to identify in-market moments, refine targeting, and trigger plays at the right time

Manage campaign operations: timelines, creative, lists, and QA to deliver on schedule

Conduct regular readouts with Sales and Marketing stakeholders; document learnings

Qualification

Account Based MarketingSales CollaborationMessaging DevelopmentProject ManagementData AnalysisSalesforceHubSpotStrategic ThinkingProblem SolvingFast-paced Environment

Required

5+ years of experience managing Account Based Marketing campaigns and driving pipeline impact in enterprise accounts through personalized, multi-channel programs

Strong project management; able to run complex, multi-threaded campaigns with clarity and consistency

Strong collaboration with Sales; comfortable facilitating account plans and aligning on outreach cadences and talk tracks

Exceptional messaging development; can craft executive-level narratives, value cases, and tailored content that resonates

Data-driven mindset; comfortable with campaign analytics, attribution concepts, and presenting insights to cross-functional stakeholders

Proficiency with Salesforce and marketing automation (HubSpot) for targeting, intent, and measurement

Comfortable operating in fast-paced environments; bias toward action, testing, and iteration

Ability to solve complex, ambiguous problems with innovative solutions

Strategic thinking; the ability to see the big picture and develop long-term plans to engage key accounts