FabFitFun · 3 months ago
Manager, CRM
Beverly Hills, CA, USA
Full-time
Hybrid
Mid, Senior Level
4+ years expFabFitFun is looking for a strategic, hands-on CRM Manager to join our marketing team. This role will lead campaign execution, testing, and optimization across email, SMS, and push channels, while collaborating closely with various teams to enhance member experience and drive engagement.
E-CommerceFashionSubscription ServiceWellness
Responsibilities
Lead end-to-end planning and execution of CRM campaigns across email, SMS, and push including seasonal box moments, Flash Sales, product launches, onboarding, retention, and winback
Manage segmentation and audience strategy in partnership with Data & Analytics
Own CRM briefs, QA, and deployment, ensuring flawless execution and a best-in-class member experience
Dive deep into performance reporting using Excel, Google Sheets, and Tableau to uncover insights, spot trends, and translate data into clear next steps
Develop and implement A/B and multivariate testing plans; analyze results and make data-informed recommendations
Identify opportunities to improve campaign efficiency, lift engagement, and drive incremental revenue
Collaborate cross-functionally with Creative, Merchandising, Product, and Data teams to keep campaigns aligned and high-impact
Support process documentation and operational improvements as we scale our CRM efforts
Qualification
Required
4–6 years of CRM, Lifecycle Marketing, or Email Marketing experience
Bachelor's Degree
Experience working in a DTC or eCommerce environment; subscription or membership business a plus
Proficiency with CRM platforms (Braze strongly preferred), ESPs, and analytics tools
Strong analytical skills — comfortable navigating data in Excel/Google Sheets, building dashboards in Tableau, and understanding how marketing KPIs map to revenue
Proven ability to analyze performance and optimize for bottom-line impact
Excellent project management skills — able to juggle multiple campaigns and meet tight deadlines
Comfortable owning QA, segmentation, and deployment workflows
Collaborative, curious, and detail-oriented — someone who thrives on continuous improvement
Preferred
Experience with loyalty programs, referral, or winback strategies
Familiarity with direct mail or multi-channel CRM
Creative eye and appreciation for good design and storytelling
Benefits
10% annual bonus
Initial equity grant
Generous medical, dental, vision and other perks & benefits
Company
FabFitFun
FabFitFun offers subscription services that allow its members to discover brands and products.
201-500 employees
H1B Sponsorship
FabFitFun has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (6)
2023 (2)
2022 (5)
2021 (11)
2020 (9)
Funding
Current Stage
Growth StageTotal Funding
$262.13MKey Investors
Milano Investment Partners SGRKleiner PerkinsNew Enterprise Associates,Upfront Ventures
2021-06-01Secondary Market
2020-01-22Seed
2020-01-01Debt Financing· $100M
Leadership Team
Daniel Broukhim
Co-CEO and Co-Founder
Michael Broukhim
Co-Founder and Co-CEO
Recent News
2025-10-09
Los Angeles Business Journal
2025-08-12
Company data provided by crunchbase