ELLKAY · 2 months ago
Sr. Product Marketing Manager, Networks
Elmwood Park, NJ
Full-time
Hybrid
Senior Level
$130K/yr - $150K/yrELLKAY is a trusted data management partner in healthcare segments, providing innovative solutions to empower organizations. The Sr. Product Marketing Manager will lead the product marketing strategy for the LKOrbit family of products, ensuring market positioning and adoption across various customer segments.
Health CareInformation TechnologySoftware
Responsibilities
Drive success of our network strategies, ensuring adoption, positioning, and measurable impact
Lead the expansion of our networks into broader markets
Drive the marketing and positioning of the platform’s expanded capabilities, ensuring strong differentiation, broad market adoption, and clear value across all customer segments
Develop detailed market profiles and conduct positioning and financial analysis to inform strategy
Create and maintain sales enablement materials, including value documents, competitive intelligence, and messaging frameworks
Design and execute go-to-market strategies for interoperability products and launches
Collaborate cross-functionally with product, sales, and marketing teams to establish clear strategic objectives
Partner with product managers on gap closure plans and growth strategies to expand market opportunities
Qualification
Required
Previous product marketing or strategic planning experience within a health system, large physician practice, or health IT vendor
Demonstrated history of driving successful product positioning and delivering measurable financial results at scale across multiple markets or product lines
A well-formed perspective on the healthcare interoperability market, with clear opinions on where the industry is heading
Deep understanding of regulatory shifts and market drivers in the U.S. and other geographies, with the ability to translate them into marketing strategy
Skilled in applying strategic planning and positioning frameworks — including disruption theory and blue ocean strategy — to differentiate products in competitive markets
Proven success leading disruption or replacement market programs
Preferred
Standout candidates may hold advanced degrees such as an MPA, MHA, or MBA with a healthcare emphasis, reflecting both business and industry depth
Benefits
Medical, Dental, and Vision benefits
Employer-paid Life and LTD
401k w/ matching – once eligibility is met
Work/life balance
Paid Volunteer Program
Flexible working hours
Generous FTO
Remote work options
Employee Discounts
Parental Leave
Company
ELLKAY
Ellkay is a provider of healthcare connectivity, innovative customizable solutions and unparalleled services.
Founded in 2002
501-1000 employees
H1B Sponsorship
ELLKAY has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (17)
2024 (9)
2023 (11)
2022 (18)
2021 (13)
2020 (16)
Funding
Current Stage
Late StageLeadership Team
Chintan Mehta
Chief Technology Officer
J
Joe Stadther
Chief Financial Officer
Recent News
2025-01-22
Company data provided by crunchbase