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Zumiez · 2 months ago

Digital Business Analyst

Lynnwood, WA, 98036, United States

Full-time

Onsite

Mid, Senior Level

$78K/yr - $96K/yr

3+ years exp

Zumiez is a leading retail company focused on enhancing the digital experience for its customers. They are seeking a Digital Business Analyst to lead business intelligence and analytical practices, collaborating with various teams to provide actionable insights that drive data-informed decisions and improve the company's ecommerce strategy.

E-CommerceRetail

H1B Sponsor Likely

Responsibilities

Create and execute business roadmap to build a 'best in class' analytical decision-making practice and champion a 'Culture of Testing' within the digital team

Work with analysts across organization to grow and foster teams that understand, execute and champion our key strategies

Partner with other digital managers to understand the analytical needs of all business units and create plans and reports to support

Ensure meeting the needs of the digital business teams by providing timely, relevant and actionable data and reporting

Help inform and implement CRM, CDW and Customer Data strategies

Create holistic dashboards by pulling data from different data sources and websites for presentations to senior management team

Collaborate with external partners such as agencies to assist with data collection and reporting

Lead driving core insights from data to suggest, create and execute multivariate or a/b tests that drive fundamental improvements to the site experience

Work with the digital technology team closely to identify gaps in the data capture strategy and collaboratively implement enhancements

Ensure best practices in metrics, reporting and decision-making are being exposed to the core digital decision makers

Qualification

Google AnalyticsSQLData visualization toolsEcommerce analyticsMicrosoft OfficeSEM/PPC/SEO strategiesEffective communicationProject management skillsProblem solvingTeam collaboration

Required

S. in Business, Mathematics, Economics, Statistics, Computer Science, Analytics or another quantitative discipline – advanced degree preferred

3+ years of working with Google Analytics or comparable ecommerce analytics tools

3+ years of experience in one or more roles in an online ecommerce environment, including working with design/marketing/merchant teams

2 years of experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys and market research

5 years of experience in using the Microsoft Office suite with very strong Excel skills

3+ years of experience using SQL and data visualization tools

Some expertise in the SEM (Search Engine Marketing) / PPC (Pay Per Click) and SEO (Search Engine Optimization) strategies and experience measuring success of SEM/PPC and SEO campaigns / efforts

Effective verbal and written communication skills

Ability to effectively present to senior leadership and influence decision making

Using strong analytical skills provides insights as well as recommendations for changes and convinces key decision makers of business benefits of the proposed solutions

Identifies and drives requirements trade-offs by proposing solutions to leadership

Handles multiple tasks, switches priorities and focuses as needed

Exhibits high degree of pro-activeness in analyzing customer behavior using available data to influence changes on the website and mobile app

Collaborates on creation of project plan and tasks for the team

Experience working with standard web analytics tools such as Google Analytics

Experience working with data visualization tools e.g. Power BI, Tableau, DOMO

Experience applying SQL skills to access and analyze customer data in a customer data warehouse

Proficient in working with large-scale, complex datasets from multiple sources

Experience in developing and applying analytical best practices

Sound knowledge of retail math (e.g. gross margin, open to buy, mark up calculations, turnover)

Expert or advanced knowledge of Microsoft Office, especially Excel

Demonstrated proficiency in MS Power Point

Preferred

Advanced degree preferred

Benefits

Medical

Dental

Vision

401k

Product discount

Bonus eligible

Equity eligible

Company

Zumiez

Glassdoor3.6

Zumiez is an online fashion store.

Founded in 1978

Lynnwood, Washington, USA

5001-10000 employees

http://www.zumiez.com

H1B Sponsorship

Zumiez has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (1)

2024 (1)