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Industrious · 2 hours ago

Senior Growth Marketing Manager

Chicago, IL

Full-time

Onsite

Senior Level

$130K/yr - $140K/yr

6+ years exp

Industrious is the largest premium workplace-as-a-service provider and home to the highest-rated workplaces in the industry. They are seeking a Senior Growth Marketing Manager who will own and optimize performance channels, implement attribution models, and drive member acquisition and revenue growth through data-driven marketing strategies.

CollaborationCommunitiesCoworkingPropTech

Responsibilities

Attribution & Analytics: Build, implement, and maintain omni-channel attribution models to ensure accurate performance tracking of marketing campaigns and serve as a thought leader in how to convey key business metrics to leadership

Performance Marketing: Expand the scope of our paid marketing apparatus, bringing opportunistic channels to the table – including programmatic and audio – and fully managing and scaling campaigns across these channels

SEO & Non-Paid Growth: Lead SEO initiatives to drive incremental organic traffic to the Industrious website and sales funnel, and guide cross-functional teams on best practices and insights to fuel growth

Experimentation & Testing: Design, launch, and analyze A/B and multivariate tests across paid channels, e-mail and website to continuously improve campaigns, funnel performance, and user experience

AI & Innovation: Approach our business needs with mindfulness on how AI can be used to streamline workflows and unlock new business opportunities

Cross-functional Collaboration: Partner with Operations, Tech and Sales to align on the member and prospect experience

Reporting & Insights: Track and synthesize data across all marketing channels, to highlight wins, learnings, and opportunities to inform future strategy

Broker Marketing: Support our broker relations team and provide guidance and reporting around marketing driven tactics to engage brokers

Qualification

Growth MarketingAttribution ModelingPerformance MarketingSEOData AnalysisA/B TestingAnalytics ToolsMarketing AutomationAI ToolsCross-functional CollaborationStrategic ThinkingSelf-starterTeam Player

Required

6+ years of experience in growth, performance, or high impact digital marketing roles

Proven track record of managing paid media campaigns across multiple channels with measurable success

Strong proficiency with analytics tools (e.g., Google Analytics, Looker, Tableau)

Hands-on experience with attribution modeling and marketing automation platforms

Prior experience implementing SEO best practices and strategies

Demonstrated ability to embrace and actively leverage AI tools to streamline workflows, unlock insights, and drive solutions to support business growth

Strong testing & optimization background (A/B, multivariate, funnel analysis)

Comfort with data analysis and statistical methods (Excel/Google Sheets)