Ralph Lauren · 9 hours ago
Brand Manager, DC Metro
Ralph Lauren Corporation is a global leader in premium lifestyle products, focusing on creating a culture of belonging and inclusion. The Brand Manager will be responsible for driving sales, maintaining selling standards, and building relationships within the Ralph Lauren portfolio, while also providing training to in-store teams.
Apparel & Fashion
Responsibilities
Have an understanding of the state of the business including annual volume, best sellers and in-season trend for your business
Send bi-weekly business recaps covering sales trends, sell through of key programs, class selling, AUR and margin improvement
Share key learnings and opportunities internally with account partners and leadership
Review business with Store Management, RL Sales and planning teams and Retail Development leadership team to identify immediate and ongoing opportunities with every visit
Build & maintain strong account partnerships & relationships and collaborate continually
Execute strategies outlined by leadership team to drive sales growth and profitability
Walk all areas of business weekly; make productive assessments and take action where needed in a timely manner
Execute strong, well-balanced merchandise statements consistent with Ralph Lauren strategies & guidelines
Execute floor moves based on seasonal directives, modifying as required based on business trends
Ensure the highest of maintenance standards to include stores execution for timely processing of new inventory, price changes and markdowns
Walk each respective department on a consistent, weekly basis; make productive assessments and take action where needed in a timely manner
Ensure store team maintains an organized stockroom for easy product replenishment
Drive retail performance through disciplined business management for all Ralph Lauren brands
Conduct product and selling seminars to create an educated and professional Selling Specialist culture, with the goal of improving regular priced selling while keeping the consumer at the center
Provide and demonstrate selling techniques where possible - empower the team
Qualification
Required
Have an understanding of the state of the business including annual volume, best sellers and in-season trend for your business
Send bi-weekly business recaps covering sales trends, sell through of key programs, class selling, AUR and margin improvement
Share key learnings and opportunities internally with account partners and leadership
Review business with Store Management, RL Sales and planning teams and Retail Development leadership team to identify immediate and ongoing opportunities with every visit
Build & maintain strong account partnerships & relationships and collaborate continually
Execute strategies outlined by leadership team to drive sales growth and profitability
Walk all areas of business weekly; make productive assessments and take action where needed in a timely manner
Execute strong, well-balanced merchandise statements consistent with Ralph Lauren strategies & guidelines
Execute floor moves based on seasonal directives, modifying as required based on business trends
Ensure the highest of maintenance standards to include stores execution for timely processing of new inventory, price changes and markdowns
Walk each respective department on a consistent, weekly basis; make productive assessments and take action where needed in a timely manner
Ensure store team maintains an organized stockroom for easy product replenishment
Drive retail performance through disciplined business management for all Ralph Lauren brands
Conduct product and selling seminars to create an educated and professional Selling Specialist culture, with the goal of improving regular priced selling while keeping the consumer at the center
Provide and demonstrate selling techniques where possible - empower the team
Able to articulate your vision to inspire others, from customers to colleagues
Able to develop influential and collaborative relationships across teams and functions, both internally and externally
Strong business acumen; numbers driven
Motivated, independent self-starter with professional attitude
Basic computer knowledge and photography skills
Preferred
College degree preferred
Company
Ralph Lauren
Ralph Lauren Corporation focuses on the design, marketing, and distribution of luxury lifestyle products.
Funding
Current Stage
Late StageLeadership Team
Recent News
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2025-06-21
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2024-05-01
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