Red Bull · 2 months ago
Manager, Field Marketing & Community Impact
Harrison, NJ, USA
Full-time
Onsite
Mid Level
$60K/yr - $70K/yr
4+ years expRed Bull New York is a prominent team in Major League Soccer, known for its community programs and youth soccer development. The Manager, Field Marketing & Community Impact will enhance the team's presence in New York and New Jersey through fan engagement, community outreach, and grassroots marketing initiatives, while managing events and programs that support ticket sales and community connections.
Food and BeverageWholesale
Responsibilities
Plan, manage, and execute regional field marketing activations, festivals, and experiential events that drive brand awareness and fan acquisition
Support the strategic relaunch and growth of local fan initiatives, including the pub program, youth soccer engagement, and grassroots outreach
Collaborate with the marketing and ticketing teams to create activations that generate qualified leads and support ticket sales campaigns
Ideation, procurement and management of field marketing giveaways
Manage the fulfillment and tracking of donation requests and ticket distributions for community groups and charitable donations
Support the planning, development, and execution of New York Red Bulls community programs
Organize and maintain departmental data, including program metrics and KPIs, providing regular updates and summaries
Manage casual part-time staff
Lead the logistics, staffing, and on-site management of large-scale events and activations, examples including World Cup 2026 soccer celebrations and match day fan zone
Manage one (1) intern for the department each semester
Coordinate with internal stakeholders (Partnerships, Game Presentation, Communications, Sales) to ensure cohesive event planning and brand integration
Manage event budgets, timelines, and post-event recaps to measure impact and ROI
Qualification
Required
Bachelor's degree in marketing, communications, sports management, or related field preferred
4+ years of experience in field marketing, event management, or community engagement (sports industry preferred)
Exceptional project management and organizational skills with strong attention to detail
Proven ability to lead teams, manage multiple projects simultaneously, and work in a fast-paced environment
Excellent communication and interpersonal skills; ability to build strong relationships with community partners and fans
Proven ability to work independently while also thriving in a highly collaborative, cross-functional team environment
Understanding of the MLS landscape a plus
Availability to work evenings, weekends, and matchdays as needed
Benefits
Comprehensive Medical, Dental and Vision Plans
401k Match
Family Leave
PTO & Paid Holiday Schedule
Pet, Legal, and Life Insurance
Tuition Reimbursement
Company
Red Bull
Red Bull is a beverage company that offers energy drinks.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Jennifer Tetrick
Senior Communications Manager
Recent News
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