Coloplast · 7 hours ago
Marketing Manager, Bowel Care
Minneapolis, MN
Full-time
Hybrid
Mid Level
$116K/yr - $157K/yr
3+ years expColoplast is a leading medical device company that develops innovative solutions for individuals with intimate healthcare needs. They are seeking a Marketing Manager to lead strategic marketing efforts for their Bowel Care product line, focusing on growth opportunities and effective marketing programs in the US market.
Health CareManufacturingMedical Device
Responsibilities
Execute the implementation of our 5-year, Impact 4 strategy for Bowel Care, with focus on identified growth opportunities for Peristeen® Plus - our main product in our Bowel Care (BC) business
Implement Bowel Care marketing programs focused on new Consumer acquisition, leading to achievement of growth targets in the US business
Ensure consistent branding and messaging across all touchpoints
Proactively implement downstream marketing strategies in support of our Impact4 Strategy, working with Consumer and Service counterparts
Maintain a solid understanding of the market, deriving insights from market research, collaboration and event execution
Update promotional materials to support product campaigns, product education, and product commercialization
Identify and support Ambassador and Influencer campaign development, growth and implementation, working with Consumer counterparts to meet business objectives
Identify consumer association and event opportunities to grow brand, and develop execution strategy to support
Develop and support sales training materials, within assigned area, for all internal teams to support our growth initiatives (partnering with Field Training)
Follow established product launch protocol to execute successful product launch
Effectively manage annual marketing budget within assigned area and forecast spend throughout the year
Continuously seek input from Sales and Service partners
Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies
Other job duties as assigned
Qualification
Required
BS/BA in Business, Marketing or related field
3+ years Marketing experience
Experience in developing and executing successful marketing campaigns
Ability to work in a cross-functional team environment
Excellent communication skills
Analytical in both qualitative and quantitative data
Comfort and satisfaction with a broad spectrum of tasks across strategic and tactical
Ability to identify, analyze and solve problems with minimal direction
High degree of initiative and self-motivation with a strong sense of accountability
Strong verbal and written communication skills
Domestic and minimal International travel required
High proficiency Microsoft Word, Excel, PowerPoint
Benefits
Comprehensive medical, dental, and vision insurance plans to keep you and your family healthy.
Access to company sponsored wellness programs and mental health resources.
Paid leave of absence for qualifying events.
Generous paid parental leave for both birthing and non-birthing parents.
A competitive 401(k) plan with company match that vest immediately.
Financial planning services to help you secure your future.
Corporate discount programs for goods and services.
Generous paid time off.
Flexible work hours.
Flexible work arrangement options to help you balance your personal and professional life may be available.
Opportunities for continuous learning and career advancement through training programs, mentorship, and tuition reimbursement.
Recognition programs to celebrate achievements and contributions, including peer recognition, bonuses, awards, and special events.
A supportive work environment where everyone feels valued, and has a sense of belonging.
Participate in team-building activities, volunteer opportunities, and company-sponsored events.
Sustainability strategy that outlines our ambitions for how to run our company in a more sustainable way.
Company
Coloplast
Coloplast is a manufacturer of medical devices that offers ostomy, continence, and wound care products.
10001+ employees
H1B Sponsorship
Coloplast has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2022 (2)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
$1.34B2023-08-29Post Ipo Equity· $1.34B
2000-02-04IPO
Leadership Team
Lars Rasmussen
Chairman of the Board of Directors
Recent News
Essential Business
2025-12-20
2025-12-18
2025-12-05
Company data provided by crunchbase