Red Carrot · 2 months ago
Associate / Digital Specialist
Red Carrot is an award-winning, woman-owned small business focused on providing solutions in the federal government space. They are seeking a Digital Specialist to support digital strategy, manage paid digital campaigns, and oversee performance reporting for a federal program.
AdvertisingConsultingMarketingWeb Development
Responsibilities
Manage digital advertising efforts across platforms such as Meta, Google, LinkedIn, and others
Develop SEO strategies and oversee implementation to improve visibility and content performance
Monitor campaign performance, analyze results, and deliver actionable reporting
Leverage AI-enabled platforms and features for campaign optimization, keyword research, and content insights where appropriate
Advise internal teams on digital best practices and lead execution of digital tactics
Collaborate with strategists and creatives to ensure integrated digital execution across channels
Lead digital media planning and execution, and will also manage integrated media buys that include small non-digital elements (e.g., radio or OOH), with strategic support from the Director
Qualification
Required
5–7 years of experience in digital marketing, including hands-on campaign execution and reporting
Experience managing paid media on social and search platforms (Meta Ads Manager, Google Ads, etc.)
Strong understanding of SEO and content performance optimization
Familiarity with analytics tools like Google Analytics, Google Tag Manager, SEMrush and platform-specific dashboards
Comfortable making platform recommendations and optimizing based on performance
Preferred
DoD or government experience strongly preferred
Benefits
Training and Development – Tuition reimbursement and professional trainings for eligible employees.
Healthcare – Top-tier medical, dental, vision, life insurance and long-term disability coverage.
401(k) Plan – 401(k)-retirement and Roth plan with company matching and no vesting period.
Profit Sharing – Discretionary profit-sharing plan to all eligible employees after one year of employment.
Paid Time Off – Provides flexible work hours, paid time off, and 11 federal holidays.
Company
Red Carrot
Red Carrot is an advertising agency that offers strategic, events planning, creative, project management and website development services.
Funding
Current Stage
Early StageCompany data provided by crunchbase