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ASM Global · 2 months ago

Sales & Marketing Intern - Spring 2026

Boston, MA

Internship

Onsite

Intern

Start in 2026 Spring

ASM Global and Legends Attractions are two leading companies in sports, entertainment, and live events. They are seeking a motivated Sales and Marketing Intern to support initiatives driving attraction attendance and ticketing revenue while gaining hands-on experience in marketing and sales.

Entertainment

Responsibilities

Collaborate with the sales team to develop customized experiences for guests

Maintain accurate records in CRM software and assist in tracking sales performance

Assist in identifying and prospecting potential group sales leads (schools, corporate groups, tour operators, etc.) through outreach efforts via email, phone calls, and in-person meetings to generate ticket sales

Learn and apply sales techniques to promote View Boston as a must-visit destination

Participate in networking events, and promotional activations to drive awareness and generate leads

Support on-site and off-site marketing activations and events, including setup, guest engagement, and live social coverage

Support the marketing team & agencies with content ideation and development, ensuring posts align with brand voice and seasonal campaigns

Assist in the planning and execution of monthly photography and videography shoots

Monitor social performance metrics and assist in monthly reporting to analyze engagement and identify growth opportunities

Conduct competitive and trend research to inform future campaigns and creative direction

Assist with marketing administrative tasks such as weekly reporting, vendor coordination, print orders, donations, and inbound marketing inquiries

Collaborate with the marketing team on college campus outreach, influencer campaigns, and seasonal promotions

Qualification

Sales techniquesCRM softwareMicrosoft OfficeCold callingEvent salesB2B Sales StrategiesB2C Sales StrategiesCommunication skillsInterpersonal skillsGoal-oriented mindset