Best Buy · 2 months ago
Senior Product Manager, Measurement & Experimentation
Best Buy is a company dedicated to enriching lives through technology and is seeking a Senior Product Manager, Measurement & Experimentation to lead measurement and experimentation strategies across their Retail Media Network. The role involves designing experiments, collaborating with teams, and providing insights to guide product development and campaign strategy.
E-CommerceInternetRetailShopping
Responsibilities
Own the roadmap for incrementality measurement and experimentation across our ad products
Design and support testing strategies like A/B, geo-holdout, and synthetic control
Partner with analytics and data science teams to build and validate media mix models
Collaborate with product and engineering teams to embed experimentation into product launches
Standardize measurement methodologies across advertising channels
Evaluate third-party tools to enhance our internal capabilities
Qualification
Required
7+ years of experience in product management, analytics, or data science roles
3+ years of experience with media mix modeling and incrementality measurement, causal inference, and experimental design
3+ years of experience with A/B testing platforms, geo-experiments, customer-holdouts and lift studies
2+ years of experience setting up, running, and analyzing incrementality tests on onsite and offsite media platforms (like Google Ad Manager, Meta, GoogleAds, DV360)
Experience in digital advertising, retail media, or marketing analytics
Bachelor's Degree in a Quantitative field (e.g., Statistics, Data Science, Economics, Computer Science)
Preferred
Strong proficiency in SQL and familiarity with analytical programming languages (e.g., Python, R)
Master's degree in quantitative fields (e.g., Statistics, Data Science, Economics, Computer Science)
Experience with experimentation platforms (e.g., Optimizely, Google Experiments, Meta Lift)
Familiarity with cloud data platforms (e.g., Google Cloud Platform, AWS, Snowflake)
Proven ability to work cross-functionally with technical and non-technical teams
Excellent communication skills with the ability to translate complex methodologies into business-relevant insights
Benefits
Competitive pay
Generous employee discount
Physical and mental well-being support
Company
Best Buy
Best Buy is a multinational retailer of technology and entertainment products and services offering consumer electronics and more.
H1B Sponsorship
Best Buy has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (168)
2024 (159)
2023 (185)
2022 (181)
2021 (180)
2020 (66)
Funding
Current Stage
Public CompanyTotal Funding
unknown1985-04-26IPO
Recent News
2026-01-13
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