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People Inc. · 2 days ago

Programmatic Trader

New York, NY

Full-time

Hybrid

Mid Level

3+ years exp

People Inc. is seeking a Programmatic Trader to join their D/Cipher team. This role involves executing, managing, and optimizing digital media campaigns across various platforms to ensure maximum performance and ROI, requiring a strategic thinker with a strong understanding of digital advertising technologies and data analytics.

AdvertisingCommunitiesContentDigital MediaE-CommerceEducationInternetInternet of ThingsPublishing

Responsibilities

Manage a portfolio of clients and ensure they are all pacing optimally towards agreed upon KPIs

Work across multiple technology platforms including DSPs, Internal BI, Ad Servers, etc

Provide availability, pricing, and strategy recommendations for new campaigns and find creative solutions to solve our clients advertising goals

Leverage data, analysis, and trading expertise to deliver campaign ahead of pace and maintain performance

Balance portfolio growth objectives with margin/profitability objectives across a variety of campaign types

Own end-to-end campaign and performance monitoring

Analyze and report out on data to enhance buying decisions, resulting in overachievement vs. client- stated KPIs and internal profit objectives

Maintain clear, consistent lines of communication with commercial teams on product/capabilities positioning

Qualification

Programmatic tradingDSP experienceData analyticsMathematical skillsClient servicingProblem solvingCommunication skillsTeam collaboration

Required

3+ years of experience trading programmatic campaigns

Certifications and experience across industry leading DSP's - TTD, Dv360, Xandr, Amazon, Stackadapt, Pulsepoint

Commercial experience - clear evidence of servicing clients to a high standard in addition to working within internal commercial departments to holistically grow partnerships through delivery of performance, insight, and relationship

Demonstrated mathematical and analytical skills with the ability to communicate and present across a broad range of audiences

Demonstrated track record of working with large datasets in excel files and internal BI tools

Systematic approach to problem solving with affinity for proactive and real time troubleshooting

A can do attitude to provide energy, drive and enthusiasm