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BNY · 5 hours ago

Investments Marketing Associate

New York, NY

Full-time

Onsite

Mid Level

$58K/yr - $90K/yr

3+ years exp

BNY is a leading global financial services company influencing nearly 20% of the world’s investible assets. The Investments Marketing Associate will support the development and execution of marketing content and strategies, lead complex product marketing plans, and maintain relationships with internal and external resources.

Financial Services

Responsibilities

Support and drive the development and execution of product or client value-driven marketing content and go-to-market strategies for commercial segments

Lead projects that support the implementation of complex product marketing plans and execute day-to-day support and decisions leveraging client insights for targeted campaigns aligned with the firm’s key initiatives

Maintain collaborative relationships with internal and external resources to support marketing activities, providing technical guidance, direction, and decision-making as needed

Support the development and implementation of product marketing campaigns and market research while driving agreement with business partners and formulating and executing decision criteria

Qualification

Product marketingMarket researchFinancial services experienceBudget managementCollaboration skills

Required

Bachelor's degree or the equivalent combination of work experience required

3-5 years of related experience preferred; experience in the securities or financial services industry is preferred

Proven ability to adopt industry/segment trends, market climates, and competitive activities, executing adoption strategies and clearing blockers to leverage opportunities

Strong collaboration skills to maintain and cultivate good working relationships with internal teams and business partners

Ability to act with accountability supporting functional or business initiatives, proactively identifying obstacles and recommending solutions to stakeholders

Experience managing budget approvals and submitting expenses

No direct reports