KYOCERA Document Solutions America, Inc. · 1 day ago
Senior Director, Brand & Channel Marketing
Fairfield, NJ
Full-time
Onsite
Director/Executive
$174K/yr - $217K/yr
12+ years expKyocera Document Solutions America, Inc. is a leading provider of total document solutions, committed to a philosophy of doing what is right as a human being. The Senior Director, Brand & Channel Marketing will lead the strategic development of Kyocera’s brand presence and corporate communications, overseeing various marketing functions to ensure a cohesive brand narrative across all markets.
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Responsibilities
Lead the development and evolution of Kyocera’s brand strategy, ensuring alignment with corporate purpose, values, and growth objectives
Oversee brand identity, positioning, and expression across all communications and experiences
Ensure brand governance and consistency across all regions and channels
Collaborate with agency partners to deliver innovative, on-brand creative that drives awareness and differentiation
Supervise the Brand Manager to develop campaigns and content that elevate brand engagement and loyalty
Develop and lead a unified communications strategy encompassing corporate, media, executive, and internal communications
Drive proactive public relations, media engagement, and thought leadership initiatives to enhance brand reputation
Oversee internal communications, ensuring employees are informed, connected, and inspired through consistent messaging and active intranet engagement
Partner with senior leadership to craft and deliver strategic messaging for major company updates, launches, and internal campaigns
Lead the development and execution of the overall channel marketing strategy for both the Dealer Channel and Direct Channel, driving engagement, enablement, and business growth
Enhance Kyocera’s Partnership Program through optimized incentives, MDF utilization, and co-marketing initiatives that support sales objectives
Partner closely with Sales leadership using Microsoft Dynamics to share insights, monitor partner performance, and communicate marketing initiatives
Plan and execute large-scale conferences to showcase new products, communicate corporate direction, and strengthen relationships with dealers and direct partners
Design and manage incentive trips and loyalty programs to recognize and motivate top-performing partners and sales teams
Collaborate cross-functionally with Product Marketing, Sales, and Corporate Brand teams to align channel strategies with go-to-market priorities
Oversee all regional and partner-facing marketing initiatives, including roadshows, partner events, and localized brand activations
Supervise the Product and Sales Training Program, ensuring effective knowledge transfer and enablement for partners and field teams
Gather voice-of-the-field insights through surveys and feedback to continuously enhance programs and messaging
Strengthen Kyocera’s brand equity and ensure consistent execution across all communication and marketing channels
Improve partner satisfaction and engagement through impactful, data-informed channel and field marketing programs
Increase awareness, reach, and impact of brand and communications initiatives across both internal and external audiences
Enhance collaboration between Marketing, Sales, and Product to drive go-to-market efficiency and success
Foster agile, cross-functional teamwork that accelerates marketing execution and measurable business results
Lead and mentor a multi-disciplinary team across Brand Management, Communications, Channel Marketing, and Field Marketing
Oversee agency and vendor relationships, ensuring creative quality, operational excellence, and on-brand execution
Carry out supervisory responsibilities in accordance with company policies, including hiring, coaching, development, and performance management
Foster a culture of collaboration, creativity, accountability, and continuous improvement through Agile and Scrum practices
Qualification
Required
Bachelor's degree in marketing, Communications, or related field
MBA preferred
Minimum of 12 years of progressive experience in B2B marketing, with at least 5 years in a senior leadership role
Proven success leading Brand, Communications, and Channel Marketing teams in complex organizations
Experience leading teams and projects using Agile and Scrum methodologies — mandatory
Demonstrated ability to collaborate effectively with Sales, Product, and Executive teams
Expertise in planning and delivering large-scale events, incentive programs, and partner conferences
Exceptional leadership and communication abilities
Strong organizational and time-management skills with a focus on driving results and developing talent
Benefits
Medical, dental and vision plans
A 401k match
Flexible spending
Disability and life insurance
Paid time off and holidays
Company
KYOCERA Document Solutions America, Inc.
Kyocera Document Solutions America, Inc.
501-1000 employees
Funding
Current Stage
Late StageRecent News
2025-11-14
Company data provided by crunchbase