Alta Equipment Group · 2 days ago
Marketing Support Specialist
Syracuse, NY
Full-time
Onsite
New Grad, Entry Level
$55K/yr - $65K/yrAlta Equipment Group is the largest equipment dealer in North America, seeking a Marketing Support Specialist to support their marketing initiatives. The role involves creating marketing materials, managing events, engaging on social media, and providing sales support.
Machinery
Responsibilities
Design and produce flyers, brochures, and other promotional materials to support marketing campaigns and initiatives
Assist in organizing and managing event registrations, logistics, and post-event follow-ups to ensure a successful experience for attendees
Help create, and schedule engaging social media content, monitor interactions, and analyze performance metrics to optimize engagement
Coordinate the production and distribution of branded merchandise, ensuring timely availability for events and promotions
Collaborate with the sales team to assist in customer outreach and follow-up, providing necessary marketing materials and support throughout their respective territories
Maintain accurate records of marketing activities, customer interactions, and event participation for analysis and reporting
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience)
Strong organizational skills with the ability to manage multiple projects simultaneously
Proficiency in graphic design software (e.g., Adobe Creative Suite) and social media platforms
Excellent written and verbal communication skills
Detail-oriented with a creative mindset
Ability to work collaboratively in a fast-paced team environment
Preferred
Previous experience in marketing or customer support is a plus
Benefits
Medical, Dental and Vision insurance, plus much more!
401(k) with match
Competitive wages
Company laptop
Paid time off
10 paid holidays
Company
Alta Equipment Group
Since 1984, Alta has grown into one of North America’s largest integrated equipment dealership platforms.
Founded in 1984
1001-5000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase