Los Angeles Tourism & Convention Board · 2 days ago
Senior Director, Group Strategy & Project Management
Los Angeles, CA
Full-time
Hybrid
Director/Executive
$125K/yr - $165K/yr
10+ years expLos Angeles Tourism & Convention Board is a non-profit organization responsible for promoting Los Angeles as a premier travel destination. The Senior Director, Group Strategy & Project Management will lead strategic efforts to optimize group business across the city, focusing on aligning convention sales and hotel group sales while ensuring coordination among various stakeholders.
Travel
Responsibilities
Develop and lead strategies that align citywide convention sales with LACC availability and hotel room block optimization
Analyze booking pace, compression models, and demand forecasts to identify opportunities for improved performance and economic impact
Collaborate with Convention Center leadership and hotel topline teams to synchronize booking windows, LACC space optimization strategies, and availability
Lead coordination and execution planning for definite citywide events impacted by the LACC expansion and modernization project
Serve as the central point of collaboration between clients, the LACC, and construction project managers to ensure continuity, transparency, and successful event delivery
Oversee strategic initiatives that support group sales performance, convention servicing, and destination readiness
Implement project management frameworks to ensure timely execution, stakeholder alignment, and measurable outcomes
Identify and cultivate group business opportunities across existing and emerging verticals
Partner with Destination Sales Directors (DSDs) to develop tailored prospecting strategies for each region
Support strategic targeting efforts to drive qualified leads and long-term group business growth
Serve as a strategic liaison between Los Angeles Tourism, the LACC, hotel leadership, and civic partners
Facilitate cross-sector collaboration to support shared goals around booking pace, strategic planning, and destination optimization
Lead working groups and strategy sessions focused on group optimization and convention coordination
Foster strong alignment and collaboration between Citywide Sales, the LACC, and Hotel Sales teams
Influence and support cross-functional teams without direct reporting lines, ensuring strategic priorities are understood and executed consistently
Act as a connector and facilitator, driving consensus and shared accountability across departments and external partners
Perform other duties as assigned
Qualification
Required
10+ years of experience in hotel group sales, convention strategy, or hospitality project management
Must be willing to partake in a comprehensive background check, including a drug test, in accordance with applicable laws
Proven success in optimizing group business performance
Deep understanding of citywide convention dynamics and hotel compression strategies
Strong analytical skills with experience in data modeling and performance reporting
Excellent communication and relationship-building abilities across internal and external stakeholders
Experience working with large-scale conventions and urban hotel markets
Ability to translate complex data into actionable strategy
Strategic thinker with a hands-on approach to execution and stakeholder management
Must be proficient in MS Office (Word, Excel, PowerPoint)
Excellent verbal, written, and interpersonal communication skills
Dependable, great attitude, highly motivated and a team player
Possess strong organizational skills and attention to detail
Ability to multi-task and meet multiple deadlines
Ability to communicate effectively across various departments
Ability to work in a changing environment
Preferred
Bachelor's Degree preferred
Benefits
Hybrid work environment
Remote Monday and Friday
DTLA Tuesday through Thursday
Company paid parking in DTLA
Early Friday’s – our office closes every Friday at 2:30 pm
Holiday Office Closure (December 24th – January 1st)
15 Paid Company Holidays
Paid Vacation Time
Paid Sick Time
Paid Floating Holidays
Paid Family Leave
Comprehensive health insurance (both PPO and HMO plans available)
Dental and vision plans (100% employer paid for some elections)
Pet insurance
Employer-paid life insurance, AD&D, short-term disability, and long-term disability, Aflac
Employee Assistance Program
Flexible Spending Account (Healthcare & Dependent Care)
401(k) Retirement Savings Plan with up to 6% match that vests immediately
401(k) match for qualified student loan payments
Monthly internet and phone stipend
Company
Los Angeles Tourism & Convention Board
Overseas tourism investment and operation for the city of Los Angeles
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Adam Burke
President & CEO
Darren Green
Chief Sales Officer (CSO)
Recent News
2025-05-29
Los Angeles Times
2025-05-17
Company data provided by crunchbase