Sprouts Farmers Market · 2 weeks ago
Senior Manager Marketing Technology
Phoenix, AZ
Full-time
Onsite
Senior Level
7+ years expSprouts Farmers Market is on an exciting journey to invest and grow its Marketing Technology stack. The IT Product Manager of Marketing Technology will be responsible for owning, managing, and executing the backlog of work required to realize roadmap commitments, while also leading a team of skilled professionals in marketing technology.
Food ProcessingMeat and Poultry
Responsibilities
Define how we use our technology for personalization, audience targeting and segmentation and contribute to our customer data strategy
Responsible for leadership in determining priority of work by providing key insights on value, scope, cost, and resourcing needs
Of strategic projects including orchestrating discovery, scoping, and implementation for complex cross-platform MarTech projects
Grow a team of subject matter experts in Marketing Technology to deliver new capabilities and administer existing tooling
Identify ways to and build Marketing Technology including processes, adoption of tooling, and opportunities to automate for efficiency gains
Act as an IT Product Manager of the entire portfolio by representing the needs of the customer and that drive the greatest alignment to business and customer value
Create, maintain, and prioritize the MarTech based upon pulse checks with the business and comparing with trends and other industry leaders
Act as an internal SME on technical topics related to marketing technology informing technology roadmaps and working alongside product owners/ business analysts to coordinate key enhancements and improvements to new or existing platforms
Knowledge of system integrations (API, Batch), Marketing technology tools such as CDPs, Marketing Automation and engagement platforms, and ESPs and robust SQL skills
Build positive relationships with business partners and peers on other multi-functional teams such as Engineering, and Analytics
Lead resource-matrixed Agile scrum team as an IT product manager, owning the product backlog, crafting user stories and acceptance criteria in partnership with business analysts/product owners, prioritizing new feature or enhancement stories, bugs, and discovery or tech tasks based on perceived user value, metrics and release planning
Set, communicate, and keep team focused on sprint goals
Implement, own, manage, and optimize Sprouts Marketing Engagement Platform (Braze) as a platform subject matter expert
Design, document and support automated processes in marketing systems and related integrations
Ability to solution within MarTech ecosystem to drive results, ability to partner with architects as appropriate and document, align parties to, and formally to architecture review board to drive shared support of the go forward solution
Execute against defined roadmap and technical solutions
Practical experience in applying key BA techniques (use cases, user stories, root cause analysis, prototyping, prioritization, mind mapping, functional decomposition, items tracking, risk management, estimation, decision analysis, etc.) to be able to coach a team of product owners and business analysts
Alongside Customer Data Architects, manage the customer data model within our engagement platforms as well as integrations across our customer engagement and ad platform partners
Write data flow, process flow, and other necessary documentation and contribute to growing knowledgebase / MarTech Wiki
Influence and shape product support model by crafting approach to to level 1 and level 2 support. Function as Level 3 escalated support to resolve assigned tickets and improve vendor escalation feedback loops
Qualification
Required
Strong interpersonal and vendor management skills are critical to the success of the individual in this role
Ability to work in a matrixed environment and build trusted relationships across a diverse group of stakeholders
An understanding of how to communicate priorities, mitigate impacts, and manage multiple technical projects with competing deadlines and stakeholders, and where requirements often change
Executive presence with the ability to present ideas, make recommendations, provide rationale, and advise leaders and their teams on communications and marketing strategy
Bachelor's or Master's degree or equivalent work experience
Experience owning/driving roadmap strategy and definition
Experience with feature delivery and tradeoffs of a product
Experience leading engineering discussions around technology decisions and strategy related to a product/direct technical product management experience
7+ years working with or supporting marketing technology (ESPs, CDPs) preferably in a high-growth environment
3+ years of experience with system integrations, data mappings, configurations, implementations, data migration and administration
2+ years of managerial experience leading cross-functional teams and projects
Working level knowledge of SQL. Experience within Databricks Environment a plus
Recent expertise with implementing a customer data platform (CDP)
Understanding of data architecture, data models and data flows
Knowledge of paid media integrations
Understanding of data privacy, consent management and preference management
Experience with or exposure to other MarTech technologies
Lead junior team members, providing guidance and feedback to support their growth and development. Coach others on their career development aspirations
Experience working in Azure DevOps or a similar work management tool
Benefits
Competitive pay
Sick time plan that you can use to support you or your immediate families health
Vacation accrual plan
Opportunities for career growth
15% discount for you and one other family member in your household on all purchases made at Sprouts
Flexible schedules
Employee Assistance Program (EAP)
401(K) Retirement savings plan with a generous company match
Company paid life insurance
Contests and appreciation events throughout the year full of prizes, food and fun!
Bonus based on company and/or individual performance
Affordable benefit coverage, including medical, dental and vision
Health Savings Account with company match
Pre-tax Flexible Spending Accounts for healthcare and dependent care
Company paid short-term disability coverage
Paid parental leave for both mothers and fathers
Paid holidays
DailyPay
Company
Sprouts Farmers Market
Sprouts is the place where goodness grows.
10001+ employees
H1B Sponsorship
Sprouts Farmers Market has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$600MKey Investors
JP Morgan Chase
2025-07-25Post Ipo Debt· $600M
2013-08-01IPO
2011-02-16Acquired
Leadership Team
James Bahrenburg
Chief Technology Officer
Curtis Valentine
Chief Financial Officer
Recent News
Company data provided by crunchbase