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PayPal · 1 week ago

Lead Technical Product Manager, PayPal Ads

New York, NY

Full-time

Hybrid

Senior Level, Lead/Staff

$152K/yr - $262K/yr

5+ years exp

PayPal is a global leader in commerce, empowering consumers and businesses for over 25 years. They are seeking a Lead Technical Product Manager to drive the Storefront Ads program, focusing on innovative product solutions and overseeing the program from inception through large-scale deployment.

E-Commerce PlatformsFinTechMobile PaymentsTransaction Processing

H1B Sponsor Likely

Responsibilities

Inputs to product strategy with cross-functional stakeholders consistent with the shared vision for the product or enabling platform

Implements the architectural roadmap that balances innovative design and technical implementation, while balancing regulatory requirements, time-to-market, meeting customer needs and product profitability

Controls for the customer experience and customer needs in product requirements and as an input to decision making

Monitors metrics that inform the success of products including usability studies, research and market analysis

Manages one or more workstreams to include analytics, customer discovery, market research and competitive analysis to drive data-driven decision-making

Monitors product profitability measures, including budget

Participates in operational mechanisms that drive execution and accountability including Product Reviews, Operating Reviews, and Business Reviews. Interfaces with product and technology leadership as needed

Partners with content developers, data scientists, product designers and user experience researchers

Develop, own, and execute the product vision, roadmap, and strategy for Storefront Ads, integrating PayPal’s payments and commerce capabilities into scalable advertising solutions

Lead the ramp and scale of Storefront Ads across O&O and 3P surfaces, collaborating cross-functionally with engineering, design, data, and partnerships to deploy ads across display, video, and CTV channels

Drive creative optimization and automation, including the design, iteration, and testing of interactive/shoppable ad formats that maximize engagement and conversions

Champion technical integrations (APIs, payments, ad serving) to support real-time commerce data and synchronized ad experiences

Oversee Dynamic Creative Optimization (DCO) strategies and creative template frameworks for personalization and efficiency at scale

Build and enhance templated ad offerings to optimize targeting, creative delivery, measurement, and conversion

Define and track KPIs including engagement, ROI, and conversion, applying experimentation and data insights to optimize program results

Partner with internal teams to establish creative, technical, and performance best practices, ensuring consistency across surfaces

Identify new monetization opportunities, feature capabilities, and growth strategies using cutting-edge ad and payment innovations

Ensure compliance with data privacy standards and maintain high consumer and merchant trust

Qualification

Technical Product ManagementEcommerce AdsCreative OptimizationAPI IntegrationsData AnalysisKPI DefinitionCross-Functional CollaborationCommunication SkillsOrganizational SkillsProblem-Solving SkillsAdaptability

Required

5+ years relevant experience and a Bachelor's degree OR Any equivalent combination of education and experience

5+ years of technical product management experience in digital advertising, retail media, or ecommerce technology

Proven success in scaling advertising programs or platforms across display, video, CTV, and multi-surface environments

Expertise in creative optimization, including interactive and shoppable ad formats, and familiarity with dynamic creative technologies (DCO)

Deep understanding of ecommerce, ad tech, APIs, and advertising system integrations (e.g., DSPs, SSPs, ad servers)

Experience leading cross-functional, multi-phase initiatives from inception to mass deployment

Strong data orientation with experience in KPI definition, A/B testing, and iteration for performance improvement

Bachelor's degree in Business, Marketing, Computer Science, or related field; MBA preferred

Excellent communication and organizational skills, with the ability to manage stakeholder alignment

Preferred

Develop, own, and execute the product vision, roadmap, and strategy for Storefront Ads, integrating PayPal's payments and commerce capabilities into scalable advertising solutions