Qualtrics · 2 days ago
Strategic Partner Marketing Lead
Washington, DC
Full-time
Hybrid
Senior Level, Lead/Staff
$150K/yr - $216K/yr
10+ years expQualtrics is a leader in Experience Management, serving over 18K clients globally. They are seeking a Strategic Partnerships Marketing Lead to drive thought leadership and global partnership marketing strategies, focusing on developing sophisticated marketing approaches for critical global partners.
ConsumerData IntegrationMarket ResearchSaaS
Responsibilities
Develop and manage demand generation and thought leadership strategies for our most strategic partnerships
Create comprehensive marketing frameworks that can be localized across different regional markets
Serve as the global orchestrator for our most critical partner marketing programs, including: Global system integrators and advisories, Strategic technology partners, Transformative enterprise partnerships
Design high-impact, globally-scalable marketing narratives that highlight joint value propositions
Collaborate with regional partner marketing leads to ensure global strategies are effectively localized
Develop co-marketing playbooks and engagement models for top-tier global partners
Create executive-level thought leadership content that demonstrates the strategic value of our partnerships
Manage complex partnership marketing initiatives that span multiple regions and go-to-market motions
Drive alignment between global partnership strategy and regional marketing execution
Qualification
Required
10+ years of progressive marketing experience in technology partnerships
5+ years of experience in global, strategic partnership marketing
Proven track record of developing and managing complex, multi-regional partnership marketing programs
Advanced degree (MBA preferred) or equivalent strategic marketing experience
Demonstrated success in creating high-impact marketing strategies for enterprise technology partnerships
Ability to work effectively across multiple cultural and organizational contexts
Ability to develop nuanced, multi-dimensional marketing strategies for complex global partnerships
Expert-level understanding of how to create scalable yet locally-relevant marketing approaches
Exceptional storytelling and narrative development skills
Deep strategic thinking with the ability to connect global vision to regional execution
Advanced relationship-building skills across global, regional, and partner organization levels
Advanced understanding of enterprise software marketing
Expertise in developing scalable marketing frameworks
Deep knowledge of global technology partnership ecosystems
Advanced content strategy and thought leadership development
Sophisticated digital marketing capabilities
Benefits
Competitive compensation and strategic career development opportunities
Medical, dental, vision, life and disability
401(k) with match
Paid time off
A wellness reimbursement
Mental health benefits
An experience bonus
Company
Qualtrics
Qualtrics is a single system of record for all experience data, managing customer, product, employee, and brand experiences on one platform.
5001-10000 employees
H1B Sponsorship
Qualtrics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (99)
2024 (61)
2023 (53)
2022 (111)
2021 (86)
2020 (52)
Funding
Current Stage
Public CompanyTotal Funding
$1.4B2023-06-28Private Equity
2023-06-28Debt Financing· $1B
2023-03-12Acquired
Leadership Team
Brian Stucki
President & COO
JoCee Porter
Software Engineer
Recent News
Fierce Healthcare
2025-12-22
Columbia West
2025-12-13
Company data provided by crunchbase