Care Access · 20 hours ago
Senior Analyst, Patient Engagement
Care Access is dedicated to improving health accessibility through innovative research and health services. As a Senior Analyst in Patient Engagement, you will develop advanced analytics solutions to enhance patient engagement and inform strategic decision-making across various teams.
Clinical TrialsHealth Care
Responsibilities
Design, build, and maintain an end-to-end patient insights master dashboard integrating recruitment funnel metrics, engagement trends, demographic data, and campaign performance across channels
Develop data storytelling frameworks that translate complex analyses into clear narratives for executives, clinical teams, and operational stakeholders
Apply media mix modeling, attribution analysis, and response optimization to guide decisions in outreach and patient support initiatives
Perform data harmonization and integration across multiple internal and external datasets to provide a single source of truth
Generate regular and ad-hoc reports to communicate key insights and actionable recommendations to stakeholders
Help set up and analyze A/B tests
Identify optimization opportunities doing web, customer, and channel analytics
Deliver insights through compelling visualization, dashboards, and presentations that convey impact, trends, and actionable next steps
Simplify complex statistical outputs into business-relevant insights that align with Care Access’s mission of making clinical research accessible to all patients
Leverage healthcare databases to segment and target specific audiences, ensuring personalized and relevant marketing communications
Collaborate with cross-functional teams to develop and execute database-driven marketing campaigns
Collaborate with marketing teams to refine, improve and optimize data pipelines, visualization tools, and automation of reporting workflows
Provide recommendations for continuous improvement of marketing strategies, ensuring alignment with organizational goals
Identify gaps in data capture, reporting, and visualization and champion scalable solutions to fill them
Continuously evolve KPIs to reflect emerging priorities in patient access, inclusivity, and real-world data capture
Be a proactive, collaborative team member who takes full ownership of their work, moves with a strong sense of urgency, and drives results through partnership and accountability
Work closely with internal teams, including marketing, sales, and IT, to gather and integrate relevant data for analysis
Utilize advanced analytics tools, statistical techniques, and data visualization tools to extract meaningful insights and trends
Stay updated on industry best practices and emerging technologies in marketing analytics
Qualification
Required
Proven experience in marketing analytics with a focus on healthcare
Strong proficiency in media mix modeling and database marketing
Proficient in statistical analysis tools (e.g., R, Python) and data visualization tools (e.g., Power BI, Tableau)
Capability to adapt to evolving industry trends and changes in data analytics technologies
Excellent communication and presentation skills, with the ability to translate complex analytical findings into actionable insights
Bachelor's degree in marketing, Business, Statistics, or related field; advanced degree preferred
At least 5 years of experience in a data role
Benefits
Paid Time Off (PTO) and Company Paid Holidays
100% Employer paid medical, dental, and vision insurance plan options
Health Savings Account and Flexible Spending Accounts
Bi-weekly HSA employer contribution
Company paid Short-Term Disability and Long-Term Disability
401(k) Retirement Plan, with Company Match
Company
Care Access
Care Access helps people learn more about their health and participate in clinical research to help find new medicines and cures.
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Biomedical Advanced Research and Development Authority (BARDA)
2024-08-26Grant
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