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CoStar Group · 2 days ago

Email Marketing Developer, LoopNet

Richmond, VA

Full-time

Onsite

Entry, Mid Level

2+ years exp

CoStar Group is a leading global provider of commercial and residential real estate information and analytics. They are seeking an Email Marketing Developer to craft impactful email campaigns that connect with their audience and drive measurable outcomes, while ensuring flawless execution and optimization for engagement.

AnalyticsCommercial Real EstateReal Estate

No H1B

Responsibilities

Build responsive, accessible, and visually compelling email templates using HTML/CSS

Ensure cross-platform and cross-client compatibility and QA testing

Schedule and deploy campaigns using marketing automation platforms

Collaborate with the Automation Manager to implement and optimize workflows for lead nurturing, onboarding, and re-engagement

Maintain and improve automated campaign logic and segmentation strategies

Partner with analytics and performance marketing manager to track performance metrics (open rates, CTR, conversions)

Implement A/B testing for email performance optimization

Work closely with cross-functional teams including product, design, regional marketing managers, and analytics to align email strategy with broader marketing goals

Ensure all emails comply with CAN-SPAM and GDPR regulations

Maintain documentation for campaign processes and QA protocols

Qualification

HTML/CSSMarketing automation platformsEmail analyticsA/B testingDocumentation maintenanceAttention to detailOrganizational skillsCollaborationFast-paced environment