MRI Software · 1 week ago
Director, Marketing Operations
Atlanta, GA
Full-time
Hybrid
Director/Executive
15+ years expMRI Software is a leader in flexible real estate software solutions, committed to exceptional client experiences. They are seeking a Director of Marketing Operations to lead the strategy and optimization of marketing initiatives, ensuring alignment with global business objectives and enhancing operational efficiencies.
Information TechnologyProperty ManagementPropTechReal EstateSoftware
Responsibilities
Monitor, measure, and analyze the effectiveness of marketing initiatives and programs, providing key insights and recommendations to optimize performance
Lead the optimization of Salesforce, Pardot, and analytics (BI dashboards) to support performance and reporting
Oversee budgeting and develop ROI models to ensure data-driven decision-making
Lead marketing integration efforts arising from mergers and acquisitions
Establish and own marketing data governance policies, standards, and procedures to ensure consistency across regions and systems
Implement data quality and hygiene practices including enrichment, normalization, deduplication, and compliance with privacy regulations
Partner with IT, RevOps, and Finance teams to maintain a unified, trusted source of truth for customer and prospect data
Track and monitor key performance metrics on a weekly, monthly and quarterly basis to measure marketing success
Develop board-level presentations to communicate quarterly marketing performance
Optimize the MarTech stack, including platforms like Pardot, Salesforce, Jira, 6sense, Salesloft, and other tools
Develop a strategy to leverage AI to drive efficiencies
Manage a global Center of Excellence that builds standard processes across all regions to drive standardization, efficiency, and scalability
Identify and implement best practices for marketing processes, automation, and workflow efficiencies
Manage a team of marketing operations professionals, fostering a culture of innovation, accountability, and continuous improvement
Qualification
Required
15+ years of experience in marketing operations, demand generation, or related roles in a high-growth, B2B environment
Proven track record of building and scaling marketing operations functions in a global organization
Expertise in marketing automation platforms (Marketo, HubSpot, Pardot) and CRM systems (Salesforce) and Power BI
Strong analytical mindset with experience in marketing analytics, attribution modeling, and data visualization tools
Proven experience in B2B marketing, data management, and demand generation strategies
Deep understanding of B2B SaaS, PropTech, or enterprise technology industries
Experience managing a team and working with remote and international stakeholders
BA/BS degree in Analytics, Marketing, Communications, or equivalent field experience
Occasional travel as needed
Benefits
Medical coverage options and HSA benefit
Competitive 401k plan
Parental Leave Program
20 days PTO plus observed Holidays, plus 15 hours of ‘Flexi’ time a year
Generous Tuition Reimbursement offerings
Flexibility of working from anywhere in the world for two weeks out of the year
Company
MRI Software
MRI Software is a provider of innovative real estate software applications and hosted solutions.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$16MKey Investors
Bregal SagemountHarvest PartnersTA Associates
2021-08-18Debt Financing· $15M
2020-01-15Private Equity
2017-05-24Private Equity
Leadership Team
Patrick Ghilani
Chief Executive Officer
Marc DiCapua
Sr. Vice President, Product Innovation
Recent News
2025-12-25
2025-12-17
Company data provided by crunchbase