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IMG ARENA · 3 months ago

Senior Account Manager, Partnerships - Analytics

FL-University of Miami (OL)

Full-time

Onsite

Senior Level

6+ years exp

160over90 is an award-winning global marketing agency seeking a Senior Account Manager to support client sponsorship activation and marketing programs. The role involves developing tracking dashboards, leveraging data analysis for client strategy, and managing client relationships while coordinating various marketing initiatives.

Sports

Responsibilities

Day-to-day support of client's sponsorship activation and marketing

Develop and maintain advanced tracking dashboards and reports in Excel to monitor sponsorship ROI, campaign performance, and budget utilization

Leverage data analysis to provide actionable insights and recommendations that inform client strategy and optimization of marketing activations

Consolidate and interpret data from multiple sources (partners, vendors, internal tools) to support quarterly and annual business reviews

Support financial tracking and budget reconciliation processes, ensuring accuracy and transparency in client reporting

Establish the tracking process for sponsorship related initiatives including package tracking and marketing services tracking

Develop or update sponsorship regional guidelines for partnership properties

Coordinate and manage necessary weekly and bi-weekly calls

Support the creation and implementation of sponsorship marketing materials for the local market. This will include, but not be limited to, development of creative elements, client marketing presentations, securing approvals from rights-holders, distribution of materials to the client

Provide and analyze industry trends, research, competitive analysis, and POVs

Ongoing exploration of partnerships strategy based on client needs

Coordination and management of ticketing process for premium events

Support, follow up and track all merchandise requests

Support tracking, audit, approval of any Visa sponsorship

Provide recap reports of activations

Collaborate with external properties and internal Endeavor divisions

Attend client events, as necessary

Qualification

Account management experienceData analysisAdvanced Excel proficiencyFluency in EnglishFluency in SpanishClient relationship skillsMS Office SuiteTime managementCommunication skillsProblem-solving

Required

Bachelor's degree

Fluency in English and Spanish (verbal and written) required

A minimum of 6-8 years of agency or client-based account management experience (specific disciplines could include sponsorship marketing, partnership marketing, event marketing, influencer marketing, or digital marketing)

Ability to manage day-to-day relationships with client and agency(s)

Experience with on-site event marketing operations and logistics

Experience working with internal teams (account/creative) as well as other agency partners

Superior client relationship/service skills

Strong analytical skills with demonstrated experience in data analysis and interpretation for decision-making

Advanced proficiency in Excel (pivot tables, lookups, formulas, and data visualization tools)

Ability to problem-solve independently and in groups

Excellent time management, written and oral communication skills

Ability to travel ~10% of the time

Exceptional in MS Office Suite