The E.W. Scripps Company · 2 months ago
Account Executive, KERO
Bakersfield, CA - KERO
Full-time
Onsite
Entry, Mid Level
2+ years expThe E.W. Scripps Company is a diversified media company focused on creating a better-informed world. As an Account Executive at KERO in Bakersfield, CA, you'll connect local businesses with customers through innovative advertising solutions across various platforms, while serving as a trusted advisor to clients.
AdvertisingDigital MediaJournalismMedia and Entertainment
Responsibilities
Sell advertising solutions to local and regional businesses and advertising agencies
Apply the Scripps Sales Process to analyze customer needs and develop customized advertising solutions that provide returns on investment
Facilitate customers' ability to leverage our full array of digital marketing options
Independently prospect, secure appointments, perform needs analysis, develop solutions, present, and close sales to develop new business
Use ratings data, qualitative information, and market trends to negotiate program ratings and advertising rates
Serve as a trusted advisor with clients, provide best-in-class customer service, grow accounts, and gain referrals
Perform client services, including media avail negotiations, presentation preparation, copywriting, and collection of revenue
Effectively manage your sales funnel using CRM systems, monitoring, and achieving key performance indicators
Contribute to creative campaign development through client communication, storyboard creation, and production assistance
Build and maintain strong client relationships, including entertaining prospective and existing clients
Perform routine administrative functions, including make-good resolution, CRM updates, and communication with sales leadership
Qualification
Required
BS/BA in a related discipline preferred or equivalent years of experience
Driving required. Valid Driver's License, good driving record, and ability to provide proof of insurance with the company-required insurance limits
Highly self-motivated and goal-focused mindset
Creative and innovative thinking abilities
Strong influencing, selling, and upselling skills
Effective teamwork and collaboration skills
Robust analysis and data interpretation abilities
Exceptional verbal and written communication skills
Outstanding presentation abilities in various settings
Strong time management and organizational skills
Proficiency with Microsoft Office (Word, Excel, and PowerPoint)
Working knowledge of Google Office and virtual conferencing platforms
Preferred
Generally, 2+ years of proven sales success is preferred
Experience in strategic account management, broadcast ratings, and digital execution preferred
Benefits
Extensive Scripps Sales Process training
Uncapped sales commission
Monthly allowance for mileage and cell phone
A career path to grow your professional experiences
Full medical, dental and vision benefits, as well as certain other health and wellness benefits
Retirement savings plan with company match
Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program.
Company
The E.W. Scripps Company
Serves audiences and businesses through a growing portfolio of television, radio and digital media brands.
5001-10000 employees
Funding
Current Stage
Public CompanyTotal Funding
$750MKey Investors
Sinclair Broadcast
2025-11-17Post Ipo Equity
2025-07-29Post Ipo Debt· $750M
1988-06-29IPO
Leadership Team
Meredith Delaney
President & CEO
Bill Siegel
Vice President/General Manager WPTV & WHDT
Recent News
2026-01-16
Beyond Bylines
2026-01-11
2025-12-17
Company data provided by crunchbase