Broadview Federal Credit Union · 1 day ago
Senior Vice President, Branch Network Western NY Region
Broadview Federal Credit Union is a company that truly cares about its employees, members, and community. The Senior Vice President, Branch Network Western New York Region is a strategic leader responsible for driving growth and enhancing member engagement across the retail network in the WNY region.
CreditEducationFinanceFinancial Services
Responsibilities
Translates enterprise strategy into actionable plans, budgets, and performance measures that prioritize member service, market expansion, and operational excellence
Leads and optimizes retail branch operations, ensuring alignment with strategic goals and delivering efficient, high-impact member experiences
Champions a member-first culture, continuously improving multichannel engagement and simplifying interactions across physical and digital touchpoints
Collaborates with executive leadership and cross-functional teams to drive strategic initiatives, resolve challenges, and support enterprise-wide goals
Drives innovation in products, services, and delivery models to meet evolving member needs and enhance competitive positioning
Leverages data and analytics to inform decision-making, monitor performance, and identify opportunities for growth and market penetration
Partners with Directors of Regional Branch Experience to support employee development, foster continuous learning, and build leadership capacity
Cultivates a high-performance culture rooted in inclusion, accountability, and alignment with Broadview’s values and tenets
Provides strategic people leadership, offering recognition, feedback, and coaching to reinforce performance and engagement
Strengthens Broadview’s community presence through outreach, partnerships, and financial wellness initiatives that reflect our commitment to impact
Identifies and executes opportunities for physical branch expansion and strategic partnership to grow market share in WNY
Qualification
Required
Bachelor's degree in Business, Finance, or related field; MBA preferred
10–15 years of progressive leadership experience in retail banking or financial services, with a proven track record in branch operations, member engagement, and strategic execution
Proven success in launching new retail locations, entering new markets, or scaling member acquisition strategies
Demonstrated ability to set strategic direction, lead high-performing teams, and deliver measurable results
Strong financial acumen, with experience in budgeting, forecasting, and performance analysis
Proficiency in leveraging data and analytics to inform strategy and decision-making
Skilled in cultivating partnerships and cross-functional collaboration to advance organizational goals
Proven success in driving execution, inspiring excellence, and leading change in dynamic environments
Proven ability to build and lead diverse teams, foster diversity of thought, and create inclusive environments that support innovation and performance
Commitment to delivering exceptional member service, fostering employee engagement, and advancing community impact
Preferred
Master's degree in Business Administration or related discipline
Experience leading growth-focused initiatives in retail banking, particularly in emerging or expansion markets
Experience leading digital transformation initiatives in a retail banking environment
Background in community engagement and financial wellness initiatives
Benefits
Competitive benefits package
Company
Broadview Federal Credit Union
Broadview FCU provides personalized banking solutions, financial education, and a platform for bonus enrollment.
Funding
Current Stage
Late StageRecent News
Seattle TechFlash
2025-05-27
2025-04-27
Seattle TechFlash
2025-04-23
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