hims & hers · 3 hours ago
Sr. Copywriter, Paid Media
United States
Full-time
Remote
Senior Level, Lead/Staff
$120K/yr - $145K/yr
8+ years expHims & Hers is the leading health and wellness platform, on a mission to help the world feel great through the power of better health. The Senior Copywriter, Paid Media will focus on concepting and executing advertising across various digital channels, collaborating with creative teams to produce high-quality video and static ads while analyzing performance insights to drive creative strategy.
Health CareLifestyleMen'sWellnessWomen's
Responsibilities
Concept and craft copy for paid media ads across video and static formats, tailored for a range of paid media channels
Partner with growth and integrated marketers to analyze performance and audience insights to pitch new creative areas to test
Collaborate with art directors, motion designers, editors, and producers to deliver high-quality ads that balance brand craft with performance goals
Contribute to shoot planning with producers, ensuring still and video content is captured with paid placements in mind
Translate performance results into creative adjustments and share learnings across teams
Maintain high standards in copy, tone, voice, and brand
Provide clear, constructive copy direction and feedback to cross-functional creative partners and external collaborators
Recommend efficiencies and process improvements that allow for faster, smarter creative output
Model curiosity, experimentation, and a growth mindset in every stage of the creative process
Qualification
Required
8-10 years of experience in copywriting, with a strong portfolio of paid media creative
Proven ability to concept and ship video-first ads quickly in fast-paced environments
Deep understanding of platform best practices for Meta, TikTok, Snap and other digital channels
Comfort working with performance data as both a guide and inspiration for creative
Excellent collaboration and communication skills, working closely with growth, art, production, and external partners
Self-starter with a bias for action, curiosity about performance drivers, and a growth mindset
Benefits
Competitive salary & equity compensation for full-time roles
Unlimited PTO, company holidays, and quarterly mental health days
Comprehensive health benefits including medical, dental & vision, and parental leave
Employee Stock Purchase Program (ESPP)
401k benefits with employer matching contribution
Offsite team retreats
Company
hims & hers
Hims is a wellness brand that helps men and women get access to products for skin care, hair loss, and sexual health.
501-1000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.23BKey Investors
Franklin TempletonIVPThrive Capital
2025-05-08Post Ipo Debt· $1B
2021-01-21Post Ipo Equity· $75M
2021-01-21IPO
Leadership Team
Andrew Dudum
Founder & CEO
Yemi Okupe
CFO
Recent News
dcm.com
2025-12-31
Company data provided by crunchbase