Bluehost · 2 weeks ago
Senior Manager, Marketing Strategy and Programs
Bluehost is a leading web hosting and WordPress provider committed to helping customers build a digital presence. The Senior Manager, Marketing Strategy and Programs will develop cross-marketing strategies and oversee the execution and measurement of marketing programs to drive growth and expansion.
Communications InfrastructureE-CommerceInformation TechnologyInternetInternet of ThingsWeb Hosting
Responsibilities
Translate and articulate Marketing vision, strategy and initiatives into actionable plans, and develop framework to track and measure marketing and business outcomes in alignment with corporate objectives
Help drive and track orchestration of strategic projects, and programs across marketing teams with clear measurement of growth and impact metrics
Drive cross-functional marketing initiatives by identifying, developing and deploying scalable processes and workflows that enable the marketing team to execute seamlessly, track and deliver on outcomes
Actively and proactively support business communications by driving the development of high-impact storyboard and slides for key internal and external engagements, including external, customer and event briefings, marketing QBRs, all-hands meetings, and strategic presentations, ensuring consistent and compelling narrative
Partner with Marketing Analytics, Marketing Operations, Channel, and Web Experience teams to ensure that Customer and Prospect Analytics are translated into metrics (MRR and Growth), and User Experience across Web and Demand Gen Programs
Manage budget planning, forecasting, and management for marketing initiatives, ensuring optimal allocation of resources across campaigns, programs and channels
Refine existing Marketing Dashboards as required with tools, scorecards and reports to track brand metrics, full-funnel pipeline, channel effectiveness, MRR, ROI, and efficiency and pro-actively detect gaps, and drive corrective actions
Qualification
Required
3+ years in marketing or business operations, marketing strategy and planning, or strategy consulting
Strategic thinker who can translate marketing objectives into structured programs and initiatives with an eye on frictionless execution
Data-driven thinker who can ground initiatives in data, and track progress with the right set of metrics
Excellent written, verbal and slide (powerpoint) communication skills with the ability to translate complex ideas into simple and visual stories
Ownership mentality and approach, ability to see you fog and ambiguity, handle multiple projects in a fast-moving environment
Bachelor's degree in marketing or business with strategy consulting experience, or MBA with industry (hi-tech or consumer) experience
Benefits
Health Insurance options to fit you
HSA
Medical
Dental
Vision
Matching 401K
Life/AD&D/STD/LTD
Tuition Reimbursement
Pet Insurance
Generous vacation policy
Company
Bluehost
One of the premier shared/VPS/dedicated hosting solutions for websites, domain names, email, eCommerce, SEO marketing, & more.
Funding
Current Stage
Late StageTotal Funding
unknown2011-02-06Acquired
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