Meadowbrook Healthcare Center · 2 months ago
Admissions and Marketing Director (Long Term Care)
Van Alstyne, TX
Full-time
Onsite
Director/ExecutiveMeadowbrook Care Center is a trusted skilled nursing facility dedicated to providing quality care for our residents. We are seeking a driven and compassionate Admissions & Marketing Director to lead our admissions process, strengthen community partnerships, and support census growth. This role involves overseeing admissions, developing referral relationships, and leading marketing initiatives.
Health CareHospitalWellness
Responsibilities
Build and maintain referral relationships with hospitals, physicians, senior organizations, and community groups
Conduct outside sales calls and educational outreach to grow inquiries and expand referral sources
Provide information and guidance to potential residents, families, and referral partners in a professional and compassionate manner
Work closely with the Administrator, Director of Nursing, and department heads to ensure smooth admissions and appropriate placement
Coordinate and train in-house staff to assist with inquiries, tours, and admissions paperwork
Monitor census trends, inquiries, and admissions activity; prepare required tracking and reporting
Support facility marketing efforts by assisting with brochures, press releases, and community advertising
Stay informed on Medicare, Medicaid, managed care, and industry regulations that impact admissions
Qualification
Required
Sales, marketing, or community relations experience required (healthcare setting preferred)
Strong communication, presentation, and organizational skills
Proficient with computers and reporting systems
Self-motivated, goal-oriented, and able to work independently
Must be comfortable with community travel and networking
Preferred
Clinical background strongly preferred (RN, LVN, EMT, etc.)
Previous healthcare admissions or marketing experience highly desirable
Knowledge of reimbursement programs (Medicare/Medicaid/Managed Care) preferred
Formal sales or marketing training a plus
Benefits
Work in a supportive and collaborative environment.
Make a direct impact by helping residents and families navigate care decisions.
Be part of a mission-driven team focused on quality and compassion.
Company
Meadowbrook Healthcare Center
At Meadowbrook, we put the focus where it belongs— on you.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase